3 Proven Strategies for Small Business Owners to Increase Cash Flow

By Dr. Teresa R. Martin, Esq.

Is your small business struggling to make enough profit to pay the bills? Living paycheck to paycheck can be quite frustrating. Perhaps you started a small business so you could pursue your dream while earning money at the same time. If so, then you know that it isn’t always easy to get a small business to bring in the profits you’d like.

However, if you’re willing to work hard and have a good plan, there’s no limit to how far you can take your small business. Luckily, there are many ways to increase your current cash flow and free you from the threat of financial disaster.

Consider these strategies to increase your cash flow:

  1. Collect feedback. Many small business owners forget the importance of soliciting feedback from their clients. There are several effective ways to find out what your clients think about your products and services.

  • Ask the client to fill out a quick survey or questionnaire to rate various aspects of your business. These surveys can provide an excellent glimpse into your client’s point of view. There are many different websites that enable you to create simple surveys. Look online to find one that meets your needs.
  • Follow up with your clients with a phone-call or email asking for comments about your products or services. Inquire about which aspects they are satisfied with and which need some work.
  • Talk to your clients in person and ask them how they feel about their experiences with your business.

Remember, word of mouth is one of the best ways to advertise your business. If you have a bunch of satisfied customers, they’ll tell their friends and family about their positive experience and you’ll get more business.

  1. Get rid of products that don’t sell. It’s likely that you offer your customers a wide variety of products, but only a few of these products bring you maximum profit.
  • Sometimes a large inventory can work against your business. Customers often avoid buying altogether when they’re overwhelmed with options.

  • Instead of offering more products that likely won’t be sold, trash the unattractive products and offer more items or services related to your best-sellers. This is an excellent way to boost sales while reducing upkeep and inventory costs.
  1. Pursue unique marketing strategies. If your business is experiencing a steep drop in sales, there must be a reason. It could be that your marketing techniques are simply not as effective as you thought. Consider alternative marketing techniques.
  • Think about marketing your business online. It’s becoming easier with each passing day and more people are prone to search the internet for better deals. Businesses that have online order options are often much more successful. It’s a perfect way to increase cash flow.

  • Get the word out. Take advantage of social media sites like Facebook and Twitter to promote your business.
  • Radio advertisements, commercials, billboards, and flyers all increase the visibility of your business. Sometimes, door-to-door marketing is just as effective.

By using these strategies you can boost sales and increase the revenue of your business. Once these strategies have been implemented, there will be no need to worry about how you’re going to pay the next bill. You’ll finally have the money to live the life that you’ve dreamed of.

It just requires determination, persistence, creativity, and an open mind to make your business successful. Test different strategies and stick to the ones that work best for you. Your efforts will be worth it once you see those increased profits.


Dr. Teresa R. Martin, Esq.

Dr. Teresa R. Martin, Esq. is the founder of Real Estate Investors Association of NYC (REIA NYC). REIA NYC (www.reianyc.org) is a premier real estate investment association serving the New York City marketplace. Its primary focus and mission is “helping our members build, preserve, and harvest multi-generational wealth” in the areas of real estate investments, business ownership and personal development.

Young South Florida Entrepreneur Leads the Way in Enhancing the Community

By Tim Houghten

Young Entrepreneur John Aaron reveals his thoughts on the direction of the Florida market, and where he sees the most attractive opportunities ahead…

Going from small town to leading a popular brand in the Magic City of Miami, John Aaron demonstrates where his company is going and what’s possible with serious focus, commitment, and a leap of faith.

If you’ve ever heard of Sebring, Florida you know it is a little town without much going on. That’s were John Aaron grew up. There aren’t many options when you grow up in that type of environment. If you do really well you might eventually get a job at the local hospital, or perhaps get a football scholarship and a pass to a faraway college. Sebring doesn’t even have any interstate highways going through it. That didn’t stop this hungry entrepreneur from pursuing his passion and dream.

During a recent interview with Katrina Campins (The Apprentice) he is described as one of the few next generation young entrepreneurs that have both hustle and work ethic. Early on he knew he wanted to do something with real estate, and he believed Miami was the place where you could really make the magic happen.

Initially starting as an agent John quickly through in the towel and started investing. John formed the Aaron Organization in late 2012 and began hunting for his own property deals. While he insists that real estate investing is not a get rich quick gig, his first deal which landed him a check for $19,000 got him hooked and only emboldened his mission.

In the last four years the Aaron Organization team has flipped over 200 single family homes in the tri-county area of South Florida. However, John tells Realty 411 that more than just being about the money, his focus and persistence has really paid off in proving the ability for you to achieve what you believe in, in whatever field you are willing to take a leap of faith towards. The Aaron Organization has a great brand and blossoming company culture, but in John’s words the team is also winning in “creating something positive.” By enhancing the community and giving job opportunities

As John experienced; there will always be the pessimists, the bears, and those that have given up on their dreams willing to offer their negativity or two cents. Aaron Organization’s founder insists “It’s always a great market, if you have the right strategy.”

Aaron Organization is definitely on the rise in South Florida, and boasts a growing team including Acquisition Manager Darlenys Castillo who is young, hungry, and has been with Aaron organization for 2 years. Darlenys has helped acquire of over 80 homes and counting. Paola Vizcaino has been with the Organization for over a year and is closing transactions every week.

Aaron Organizations thoughts on the market now is that there may be more Florida buyers and investors using loans for leverage today than a few years ago, but for those that have ever visited Miami; you already know the international attention it commands and its role as a major global banking stronghold, playground for the wealthy, and investment haven for wealthy domestic and foreign investors. These are trends only likely to continue and grow with the recent finishing of the Panama Canal widening which is pegged to dramatically bolster the Florida economy.

John reveals that Aaron Organization has gone beyond its stronghold of renovating single family homes to enhancing the way of life in the region through developing commercial properties. Miami, Fort Lauderdale, and West Palm Beach have well built up areas, but despite that fact they still have pockets which are ripe for development and revitalization. John tells us that this is where the biggest opportunities are for both having the greatest returns for investors who are seeking better value and spreads than can be found in Miami’s more congested neighborhoods and districts and also have positive impact for the community,.

For investment and partnership opportunities for qualified investors find out more about this firm, its founder, track record and vision online at AaronOrganization.com.

Improving Quality of Life through Real Estate Investment

Featuring Dennis Henson

An exclusive interview with Dennis Henson on enhancing life while making fortunes on single family…

Dennis Henson has been investing in real estate longer than most real estate experts have been out of diapers. He’s seen the market from every angle, seen it rise and dip, and rise again. Today Dennis Henson heads up the Arlington Real Estate Association, and the comprehensive training portal Single Family Fortunes, which has seen one student recently soar to acquiring 23 properties in just 8 months. So what’s enabled him to not only maintain success, but successfully train others to get in and win?

Here’s the inside scoop…

How did you get started in real estate?

Dennis: “A combination of moving up from living in a small house to a large one, and badly renting out the old home, and then reading ‘How To Wake Up The Financial Genius Inside You’ by Mark O. Haroldsen.”

If there is one thing you could credit your success to, what would it be?

Dennis: “Maintaining a burning desire to succeed.”

How did you make president of the Arlington Real Estate Association?

Dennis: “I started the group in order to become more knowledgeable about REI Topics. For example; probate. If I had to do a class on that subject in front of 50 to 100 people – you can bet I was going study, learn about that topic, and master it.”

What’s different about your training system from what else is out there?

Dennis: “Many of the other teachers focus on one technique for examples Short Sales or Wholesaling. The biggest difference is that my training covers all areas of REI. I call it the 5 M’s of Real Estate Investing.”

  1. Mining
  2. Money
  3. Maintenance
  4. Marketing
  5. Management

You have students who report achieving very significant results, very quickly. What makes the difference between them and the rest of the wannabe investors out there? 

Dennis: “My training is one on one, and I am very interested in their success. There is nothing magic about my training. It is just combining knowledge with hard work. I have a system that works, if they do. ”

You have a slogan “Improving the quality of people’s lives through real estate investing” – what does that mean to you?

Dennis: “Well that is my motto. My goal in life is helping others become more successful so that they can enjoy a better quality of life.

What is a better quality of life?  It is being able to have the freedom to do the things you want to do, going to the places you want to go, and having the things you want to have.”

Where do you see the best opportunities in real estate ahead?

“I believe that REI always has, and always will have the greatest opportunities for those who are willing to learn and work hard. The number one need for a human is shelter. Do you ever watch those survivor reality shows where they leave someone stranded in a jungle or on an island? What is first thing they need? Not water, not food, but shelter. It is the most basic human need, and always will be. If there is a disaster people will not be needing stocks or bonds, or gold or silver, but they will be needing shelter. So I think REI will always be a great business for my students and association members.”

What’s the best strategy for those that fear the market may be in for a correction soon?

Dennis: “Buy lots of properties. When the people are not buying houses, what are they doing for shelter? Living in a cave? No, they are renting; so the rental market will be booming.”

Interested in learning more about Dennis Henson, his training, and the Single Family Fortunes he has empowered others to create? Look out for Dennis and his wife Norma at upcoming Realty 411 Expos, listen in to him speaking on Blog Talk Radio, and visit his website at SingleFamilyFortunes.com, where you’ll find a FREE TRIAL for an online app that helps you evaluate your deals faster.

 

Understanding the Mindset of the Investor

By Leonard Rosen

In my 38  years of being involved in the real estate marketplace, I have come to the conclusion that not many promoters of real estate syndication understand the mind set of of the investor.

In order to begin the process of raising capital, the promoter needs to understand the risk tolerance and appetite of the investor. Every investor needs to feel comfortable with the asset class, geographical area and dividend yield associated with the investment. Real estate investors have different comfort levels, consequently, the investment must fit into their strategy.

Also, investors come in all shapes and sizes, some investors will deploy capital utilizing their self directed IRA, while others deploy capital outside of their retirement accounts.

Obviously, these are easy questions to be answered with a quick due diligence check list. I ask real estate syndicators all the time, what is your investors most dominate question prior to deploying capital? I receive answers such as dividend yield is the predominate concern. After further discussion, we realize that the dividend yield is used as an excuse for not feeling comfortable with the investment proposal.

Investors participate in business deals with people that they like and trust. If the trust factor is not addressed, the likelihood of an investor participating in your deal will be low. Addressing the emotional needs of someone who is asked to give you money is a complex issue.

I believe you should follow my simple 4 step rule.

Rule number 1. Never ask your investor for capital on a first meeting, simply share some concept and ideas and gauge their interest. This is a time to fact find and begin your relationship. The ultimate goal is to begin a dialogue in the purpose of creating a trust factor.

Rule number 2. Exchange contact information and reach out to your possible investor by email or phone and thank them for the time they spent with you.

Rule number 3. Schedule a time for coffee to explain in detail your investment strategy to determine if the investment strategy fits into the investors comfort level. You can speak about risk factors, dividend yields and security interests.

Rule number 4. Be patient, move the relationship along at the speed the investors feels comfortable with. This is the time to gauge their interest for their participation.

Always remember, Have testimonial letters available, website address and a detailed executive summary of the proposal.

Good luck


Leonard Rosen

CEO, Pitbull Conference
“The Most Interesting Man in Hard Money”

Leonard Rosen’s career has spanned over 30 years in the financial services market as it relates to real estate. In the 80’s, Mr. Rosen was the nightly news anchor for the Financial News Network. After the network was sold to CNBC, Mr. Rosen hosted the nationally syndicated television program “The Leonard Rosen Show”.

Today, Mr. Rosen hosts “Financial News with Leonard Rosen”, which focuses on the real estate markets with an emphasis on the private lending sector. Mr. Rosen’s market commentary has been featured in The Wall Street Journal, Fox News, and MSNBC.

As the CEO of Pitbull Conference, he is regarded as “The Most Interesting Man in Hard Money”.

Mr. Rosen believes you sell the problem you solve not the product. His visionary approach has earned him praise from the real estate and lending community nationwide.

Mr. Rosen provides private consulting to major banks, hedge funds, mortgage companies and private lenders.

“Business is based on two essential components, power and leverage. The most common way people give up power is by thinking they don’t have any.”

 

 

Crush Those Goals!

By Sensei Gilliland

This is not your average financial planning article…

If you want to be lulled into a half conscious Sunday afternoon post-game coma, or find yet another excuse to go back and take another 6 months to build a business and investment plan, this is not the advice you want to read.

If you do want real results, and you want them today, then the next 5 minutes are going to produce a nice healthy ROI.

Let’s do this!

What Do You Really Want?

Financial goal setting doesn’t have to be a dull, laborious, or time consuming affair. It really doesn’t. Spending hours with financial planners who give you colorful presentation packages can make you feel warm and fuzzy. Commissioning another revision of your 25 page business and investment plan might give you a little ray of hope. But do these things put money in your pocket? Or are they just stealing your most precious resource – time?

Airbnb is famous for its one page business plan. On August 7th, 2016 TechCrunch values the bed and breakfast app at $30 billion. Not too shabby. So if you are simply hoping to score somewhere south of $2 billion in the next 8 years you’ll probably be fine with a paper napkin. In fact, in my latest book Wholesale Warrior I reveal how I ended up boiling down my model to the simplicity of being able to fit on less than a 10 inch square.

Your plan is really all about four questions.

  1. Why?

What are your finances going to achieve for you?

  1. How Much?

How much are you shooting for? Wealth, income, and time?

  1. When?

By when should you be enjoying these benefits? What date?

  1. How?

How are you going to get there? Break it down into three simple steps A, B, C.

  1. Acquire rental properties
  2. Scale to owning 100 cash flowing rental units
  3. Spend free time helping to train other investors

Now focus on accomplishing A.

Be a Financial Champion

If real estate is all about “location, location, location,” then winning at your financial goals is all about “ACTION, ACTION, ACTION!”

We had the Rio Olympics. What did it take for those world class athletes to win those medals? Did they wait to get a master’s degree? Did they have a bigger binder and financial prospectus than all of the millions of spectators around the globe? Or did they just go?

They practiced, they trained, they took action daily, and they got the best coaches they could find.

I competed in martial arts for years. How do you get great at combat sports like martial arts (or real estate)? Not in a corner office or in front of the TV. You get on the mat, and you train. You spar. Sure you’ll get hit. You might even get a bruise or two. Guess what; you just get smarter, faster, and stronger. Next time you are less likely to leave yourself open to that blow. You’ll be faster and more accurate at securing a win.

Now I’m a big fan of education. I wouldn’t recommend anyone just jump in the UFC octagon after watching Rocky or a Jean Claude Van Damme movie. Just like you shouldn’t just rush to put all of your money into real estate based on a ‘reality’ TV show episode, or a handbook printed in the 80s. You’ve got to have some knowledge, a good trainer, and an up to date system. But at some point you’ve just got to take action.

You’ve probably seen martial arts block breaking. Practitioners can smash through stacks of concrete blocks, boards, and other building materials. But those items aren’t going to break unless the artist swings on them. Without action nothing will happen. The same goes for your financial plan.

Even Water Breaks Stone

Even dripping water breaks through stone over time. That small drop of persistence can literally drill through seemingly insurmountable boulders. And this is one of the reasons that building a rental portfolio is so powerful in breaking through financial goals.

I am a big fan of wholesaling, rehabbing, and even private lending. However, rentals are also a great choice. They are great for steadily building wealth, building up powerful streams of cash flow, and it can be a completely passive strategy that delivers the results you want, while you sleep.

I firmly believe that anyone can benefit from rentals, if they have discipline and a good system. With a good turnkey system it doesn’t matter whether you own 10 or 100 in your portfolio, you still have all the free time in the world to do what you are really passionate about.

Over at Remote Rehabs we took rental property investing two or three levels further by giving investors access to wholesale priced properties, in the best nationwide markets, have a pro team handle all the rehab and leasing, and property management. They get the best value and cash flow, while retaining the maximum amount of their most precious resource – their time.

Five Ways to Take Action Right Now

  1. Answer your 4 questions above; write them down
  2. Make an offer on a property; just throw one out to get rolling, even if you lowball something from the MLS or a FSBO down the street
  3. Register for The Ultimate Investor’s Tour of great rental homes at BlackBeltInvestors.com
  4. Register on our waiting list for hot rental property deals at RemoteRehabs.com. We presell all of our properties.
  5. Call our office and set up a free strategy session

 

Sensei Gilliland

Founder of Black Belt Investors; Sensei Gilliland has been featured on the cover of Real Estate Wealth Magazine, hosts ‘The West’s Top Ranked Real Estate Investors’ Club’ – 12 ROUNDS, and has engineered several highly popular trademarked real estate investment systems. Sensei is the go-to source for serious investors and entrepreneurs seeking extremely effective, no holds barred training, investment properties and funding. Claim your copy of his powerful Cash and Wealth Report here.

 

Fire Your Real Estate Banker!

By Mark Willis, CFP
Lake Growth Financial Services

“A banker is a fellow who will lend you his umbrella when the sun is shining, but wants it back the minute it begins to rain.” — Mark Twain

Ain’t that the truth? As we look ten years back on the Great Recession, we can see how much has changed, and how much more has stayed pretty much the same. Home values are up again to 2007 levels. Unemployment is down to pre-crisis levels. The stock market is hitting record highs as I write these words. And yet, not much has changed since 2008 or since Mr. Twain wrote those humorous words – bankers control the money supply, and just when you need the money most, they are there holding all the umbrellas.

I have no problem with bankers, personally. Some of my best friends are bankers!

In fact, as investors we’ve been taught to use “other people’s money” (also known as OPM) as leverage to help us gain traction in real estate or to get ahead in our business. Other solutions include getting a business line of credit to buy new equipment, or securing a mortgage on an investment property to renovate and flip a property. These are the standby solutions used by many Americans.

But ask yourself – who are the “other people” when OPM is your strategy for leverage? (Remember, leverage can work both ways – for andagainst you!) And what do other people want so badly that they’re willing to part with their money and hand it to you? Were you just handed an umbrella on a sunny day?

When banks control the environment where your money lives, they win every time. When you control the financial environment in which your money lives, you win.

34% of all American income goes to servicing debt. If time is money, as the old saying goes, that means a full one-third of the day is spent working as slaves to a bank! Think of how many folks you know who are in debt up to their eyeballs and working 60+ hours a week, or stressing over non-paying tenants, or feverishly rushing from property to property, hoping they can sell a property before the balloon payment comes due.

For many real estate investors, the road to becoming a wealthy landlord turned south toward the highway of serfdom, with their banker holding the upper hand.

Is there any other way? How can someone who has skill and passion for real estate or their business keep control and a sense of sanity amidst a world gone insane? Is there a way to break free of financial slavery to the banks?

Yes, it’s simple.

Fire your banker!

Where is it written that you have to service your debts and pay off a banker before you can enjoy the fruits of your investment? Who says you have to pay interest on your properties, effectively turning all your real estate assets into liabilities? Where did we get the idea that banks were the only ones who could provide the function of banking in our society?

You can be your own source of financing – you can rid your financial portfolio of your banker and provide the function of banking yourself.

How? The answer may shock you. I’m talking about a modernized form of dividend-paying whole life insurance. It works like a source of capital, a bank, to provide a guaranteed pool of money liquid and available for whatever you need. The funds you accumulate in your life insurance grow safely and predictably every year, guaranteed – no matter what’s happening in the stock market. You can use the equity in your policy like a line of credit to yourself – and you have complete control over how, when and if you pay your money back to your policy. You are in complete control of the entire process.

When most people see the words: whole life insurance, their mind turns off. Mine sure did! I was taught to avoid whole life insurance even in my earliest days as a financial planner. Since then, I’ve come to see how useful and valuable a properly structured, dividend-payingwhole life policy can be, when issued from a mutual life insurance company that offers non-direct recognition loans. This vehicle helps my clients overcome the inertia of opportunity cost, accumulate a powerful warchest of capital, and deploy liquid capital for their real estate ventures.

It matters where your money lives. As a CERTIFIED FINANCIAL PLANNER™ I have investigated nearly every financial strategy available to investors. Well over 400+ products are available and tens of thousands of uses of those products have been hocked and sold to folks looking for that golden goose that will just help them sleep better at night. Financial pundits and Wall Street advisors will tell you that whole life insurance is the devil, and while I’m sure I’ll be ostracized by mainstream financial advisors for saying this, I think every person should at least KNOW that becoming your own source of financing through a properly structured whole life policy is an option worth investigating for yourself. Besides, if mainstream financial advice got us into the mess we are in, maybe it’s time for a new way of thinking!

We’ve had two major market crashes since the year 2000. Do you think another one will happen in your lifetime? Do you want your reaction to the next market crash to be the same as the last one? If you’d like to not only protect yourself from the next recession, but actually anticipate and take advantage of it, prepare for it now by doing what the banks do, not doing what they tell you to do. Banks purchase a huge amount of life insurance to run their businesses. Prepare by becoming the banker by using a form of capital that banks themselves take advantage of (Google “Bank Owned Life Insurance” to see what I mean).

Imagine we’re in the middle of another financial calamity. Everyone is seeing their 401(k) values drop and real estate prices are plummeting. Your friends are nervous about losing their jobs.

But instead of fear and instead of begging a banker to lend you his umbrella, you’ve established yourself as your own source of capital, using the cash value in your properly designed life insurance policy. You’re in control. When you see the real estate values crashing, instead of fear, you see opportunity. You borrow from your own policy’s cash, and within 3-5 days your policy’s cash value is direct deposited into your bank account and you’ve got cash at closing. No tax obligations, no government red tape. You are in control.

With this kind of leverage, the kind of leverage you own, you can borrow from your policy and still have it earning interest as if you did not take the loan. You read that right. That’s a rare feature often misunderstood and overlooked by most insurance agents. And when it’s properly implemented into a policy, you overcome the biggest hurdle in the financial universe – opportunity cost, and giving you uninterrupted compound growth – what has been referred to as the 8th Wonder of the World. You can pay your policy back on your own terms, when and if you choose. Do you think that will make you more or less competitive as an investor? Could this help you with more than just investing? How about buying the stuff of life – cars, medical expenses, paying off debt… which financial situation would it NOT make sense to be the banker?

The only thing better than being debt free is to be the banker. Then you’re the one lending the umbrellas!

There’s more to this than just picking up the phone to call your local insurance guy. Most insurance agents (and certainly most Wall Street brokers) have neverheard of this strategy, and you don’t want to put your money with an “I’ll just Google it” advisor. If you’d like to talk to someone who has been specially trained and authorized to specifically design a Bank on Yourself policy as described above, please contact us at [email protected]or call us at 1-800-962-9141.

So Many Ways to Buy

By Bruce Kellogg

#1 – Cash Purchase

This is the simplest method: write a check, wire the funds, etc.  But more needs to be known etc.  a) The investor needs to calculate their percent cash return on their cash invested in order to compare with other investment opportunities in front of them.  b) When buying with cash, try for a price discount.  Don’t pay “retail” unless you have to.  c) After buying with cash, take out a credit line on the property for security if times get tough.  Credit unions are good for this.  In tough times, banks often reduce or cancel credit lines, which makes banks unreliable when you need them.

#2 – Assume an Existing Loan

This involves applying to the existing lender to replace the existing borrower.  You will have to qualify as a new borrower, and pay fees.  In this low interest rate environment, it can be preferable to simply assume the loan.  Some commercial and private loans are assumable as well as institutional loans on 1-4 residential units.

#3 – “Subject to” an Existing Loan

Unlike formally assuming an existing loan, this method involves taking title to the property without disturbing the loan, and just start paying on it.  Conceptually, it is simple, but in practice it is not.  Most loans nowadays are “due on sale”, so if the lender finds out the property was transferred, they can “accelerate” the loan and call it “due and payable”.  They have the right to foreclose if they are not paid, or a satisfactory arrangement made.

#4 – Create Financing

When a property is purchased, the numbers have to add up.  If the down payment and the existing or new loans do not equal the purchase price, then financing has to be created.  Often, the seller will agree to “carry back” a created loan for the buyer to complete the purchase.  This “note” can be sold, often at a discount, or borrowed against by the seller, so they are not stuck with it.  Or, they might like it and keep it in their pension fund, for example. The terms of the loan are whatever the parties agree, as long as the terms are legal.

#5 – Create a “Wraparound” Loan

One really useful created loan is called a “Wraparound” or “All-Inclusive” loan.  This is where a loan is created that “wraps” or “Includes,” the existing loan(s), which the buyer executes in favor of the seller.  Usually , the “wrap” includes the part of the purchase price that is unpaid by the down payment.  It’s basically the “carryback” amount due to the seller over time.

There are a couple of benefits to the “wrap”.  First, it is a useful way to work with a “subject to” transaction, described above as being somewhat complicated. 

Second, if the “wrap” is written at a higher interest rate than the loan(s) enclosed in it, the seller will receive excess interest above what he is paying out.  Yields can be high with a “wrap” this way.

#6 – “Creative” Financing

This is where real estate gets “creative”.  By legal definition, personal property is any property that is not real property.  Examples of personal property are cash, corporate stock, gemstones, art, vehicles, promissory notes, and so on.  How about, instead of cash, use other personal property for the down payment?  A 4 carat diamond was used to purchase the Mt. Diablo Hotel in Contra Costa County. A mid – 1930’s 40 foot wooden motor boat (gorgeous woods) was used to acquire a triplex in Redwood City.  How about a travel trailer for a down payment?  Anything goes, sometimes!

#7 – Funds From a Whole Life Policy

In most cases, it is possible to borrow from a “Whole Life”  insurance policy and use the funds to buy real estate.  This can be investigated by reading the terms of the policy, and then discussing this with the company.  Repayment will be required, and reasonable interest will be charged, but it’s a good source of funds.

#8 – Invest Using Your IRA

Now that interest yields have been low for so long, people are moving to invest in real estate using their  Individual Retirement Account (IRA).  Investments can be made in real property or personal property such as notes, coins, paintings, securities, and so on.  Basically, the method is to move your IRA account to a “custodian” and have them buy, manage, and sell your properties at your direction.  Custodians are plentiful on the internet, and they have literature galore.  Leverage by borrowing from banks can be used to enhance the return in your IRA.  Your custodian can steer you to banks that offer to do this.

#9 – Cash to New Loan

The most common method of purchasing real estate involves the buyer putting up a cash down payment, then qualifying for a new, long-term “purchase money” loan from a bank, credit union, or mortgage broker.  Sometimes, the seller will make (i.e., “carry back”) the loan.  Usually an institution will fund the loan and either keep it in their portfolio, or, more often, they will bundle it with others and sell it as a security on Wall Street.  This replenishes their lendable funds.

Down payments vary.  Commercial loans are usually 20 – 40% down, depending upon the lender’s guidelines and risk assessment.  Owner-occupied, residential loans can be as low as 0 – 3.5% with mortgage insurance usually required.  1 – 4 unit investment properties typically require 20 – 25% cash down, but no mortgage insurance.  Lenders’ programs vary widely, including rates and fees, so comparison shopping is recommended.

#10 – Gifting

Purchasing as described in #9, above, many times offers the opportunity for the borrower(s) to receive a gift of money toward some, or all, of the required down payment.  Acceptable donors include “a relative”, defined as a spouse, child, or other dependent, or any other individual who is related to the borrower by blood, marriage, adoption, or legal guardianship.  A fiancé, fiancée, or domestic partner can also donate.

Lenders will want a “gift letter” signed by the donor stating that repayment of the gifts is not required.  Many lenders will require proof of the funds being transferred, so it is important to learn the lender’s requirements prior to transferring funds around.

#11 – Buy Defaulting Note, Then Foreclose

This method involves buying notes or mortgages that are in default at a substantial discount, then foreclosing to acquire the property.  Notes can be purchased through advertising on Craigslist, newspaper ads, direct mail to purchased lists, or websites dealing with note transactions.  Searching on the  internet will provide organizations with courses on notes.  This method can be highly profitable, but is quite sophisticated.  Additionally, foreclosing on a note usually does not afford the opportunity to conduct inspections, and a title search is essential.  Some states provide a “right of redemption” for the foreclosed borrower to recover ownership, adding further complexity and risk.

#12 – Tax Liens and Tax Deeds

In order to stay solvent, when  owners fail to pay property taxes, countries will issue tax liens or tax certificates which are sold to investors at a certain yield.  Depending upon the state, yields run from 6% to 36%, with 8 -18% being most common.  Under some circumstances, investors can foreclose and obtain ownership of the property.  Searching the internet under “tax liens” will produce teachings and organizations offering to help investors get involved.  Be advised, however, that this axquisition method is also sophisticated and has the same warnings as #11, above.

#13 – “Trade” or 1031 Exchange

A “trade” of real estate involves swapping one property for another.  An example would be if the owner of a vacant lot traded it with the owner of a mountain cabin, probably with some cash changing hands to even out the values.  One party might obtain financing, or one trader might carry back some “owner financing”.  Noteworthy here is that the trade is not a tax-deferred exchange, but just a swap.  These transactions are advertised on real estate and barter websites from time to time, saying “For Sale or Trade”, or similar.

A tax-deferred exchange is a transaction governed by Section 1031 of the Internal Revenue Code and is designed to defer long-term capital gains taxes for the “exchangor”, the one moving up in property.  The properties have to be “like kind”, such as real estate for real estate.  They do not have to be identical types of real estate.  For example, an airport hangar could be exchanged for a duplex.  However, they do both have to be either an investment property, or a property “used in a trade or business”.  So, a plumber who is retiring could exchange his shop building into a fourplex for retirement income.  However, an investment property CANNOT be exchanged into a property that is promptly turned into a residence after the close.  Capital gains taxes will be due.  The Internal Revenue Service (IRS) has issued “safe harbor” guidelines for a successful exchange, so real estate, accounting, and possibly legal experts need to be used.

#14 – Syndication

When investors get together to buy a property, it is commonly called a “group investment”, which is legally termed a “syndication”.  This is usually done to allow the purchase of a larger property and provide “passive” ownership benefits for the investors.  The common types of syndications are:  1) Limited Partnership 2) Limited-Liability Corporation (LLC), and 3) Tenancy-in-Common (TIC).  Each one has an organizer who usually becomes the manager of the project.  An “offering circular” is prepared describing the project, including financial projections, organizations, management, and risks.  Investors sign a “subscription agreement” and contribute their “share” of the project.  Syndicatiions are a “security” under federal and state laws, so there are regulations to be followed concerning marketing, disclosure, handling of investor funds, management, and reporting.  Larger projects typically require the investors to be “accredited”, which necessitates a substantial income and net worth.  Syndications are easy investments, but investigation of the project and the organizer is essential due to the potential for the promoter to take advantage of the investors through slick marketing.  Additionally, if the organizer is honest yet inexperienced, the project could fail.  Don’t be afraid, but be careful with syndications.

#15 – Equity-Sharing

Another method of investing with lots of potential is “Equity-Sharing”.  This is when an investor and a potential homeowner buy a single-family residence together, and the aspiring homeowner occupies it.  They are called the “resident co-owner” (RCO), and the investor is called the “investor co-owner” (ICO).  Percentage shares are negotiable with the RCO paying the property taxes, insurance, loan payment, and routine repairs, while the ICO puts up the down payment.  There is a “Shared Equity Agreement” or “Joint Ownership Agreement”, which sets the term, allocates the income-tax benefits, and specifies how the arrangement is to be wound-up.  One party could buy out the other, or the property could be sold and the net proceeds divided.

Equity-Sharing works well between relatives.  One Lockheed engineer has seven of these going to help his children, nieces, and nephews become homeowners.  College housing is another application where the son or daughter owns part of the house with the parents then rents bedrooms to other students.

#16 – Joint Venture

A “joint venture” is where two parties undertake a project together, such as a “fix and flip” of a property.  One party usually supplies the funds, while the other supplies the expertise and management.  This is often called a “rich man, poor man partnership” and is a great way to get started.  A “Joint-Venture Agreement” describes the arrangement.  These can be found on the internet.

#17 – Contract-of-Sale

The “Contract-of-Sale”, also called “Contract for Deed”, “Land Sales Contract”, or “Land Contract” is a method of acquisition that defers the buyer’s receipt of the deed (fee ownership) until all of the contract’s terms have been fulfilled.  Meantime, the purchaserhas what is known as an “equitable interest”, an interest under the contract.  It is a security device for the  seller who is financing the transaction.  It’s a good method for selling to a buyer with a low down payment or weak credit that can be improved over time.  Since it is a contract, foreclosure requires an action in court.  Additionally, most states have a “right of redemption” where the foreclosed party has a certain period of time to pay the arrearage plus costs and recover the property.  For a purchaser, it is an easy way to begin ownership of a property.  A good practice is to obtain a quitclaim deed and record it if the contract in not fulfilled.  This cleans up the title.

#18 – Shared-Appreciation Mortgage

When the market is appreciating rapidly it is sometimes difficult to convince a seller to sell on reasonable terms, or to carry back owner-financing.  One approach to this is to create a “Shared-Appreciation Mortgage” which the seller carries back.  Usually, it involves a low interest rate, but then gives the seller a percentage of the profit at the end of the loan term.  This approach also works well in a high interest rate environment because it helps the buyer achieve a reasonable cash flow to sustain the property.  A “standard form” for this type loan is not normally available, so it’s best to have an attorney draw one up, or customize an existing one.

#19 – Option to Purchase

An option confers the right, but not the obligation, to do something.  Real estate examples include the option to purchase, option to lease, option to renew, option to extend, and so on.  Usually, a prospective buyer negotiates an option to purchase when they want the property, but sometime later.  They give the owner some agreed “option consideration” for the right to purchase the property on mutually-agreed terms on or before a specified future date.  Option consideration is frequently cash, but it could be personal property, like a used tractor, or even “personal service” where the future buyer fixes up the property before buying it.  If the option is not exercised, the owner is entitled to keep the consideration.  A good practice is to obtain a quitclaim deed and record it if the option expires without being exercised.  This clean up the title.

Options are particularly useful for reserving properties without appearing on the public record until the options are exercised.  Developers do this to accumulate parcels without “tipping off” other players in the market that they are buying.  An individual can negotiate an option in an appreciating market and exercise the option later without the costs of ownership in the meantime.  It’s an excellent way to speculate, and fortunes have been made this way.

#20 – Lease-Option

A lease-option involves leasing and taking possession of the property being optioned.  Prior to exercising the option, the property can be occupied as a residence, or leased to a subtenant.  This is a way to “tie up” a property to take advantage of an appreciating market.

Another possibility is to enter into a contract-of-sale with an owner, then lease-option the property to a tenant.  If/when the tenant exercises the option, pay off the contract-of-sale, and realize a profit.  Option consideration from the tenant can be used for the down payment on the contract-of-sale, resulting in a (nearly) cashless transaction.  This can be done repeatedly as a business model.

Two cautionary remarks:  1) ALWAYS make sure the option and lease agreements are separate documents so a judge cannot order the refund of the option consideration to the tenant by characterizing it as a rental deposit.  2) Obtain a quitclaim deed any time an option is not exercised in order to maintain a clean title.

#21 – Master Lease-Option

This method applies primarily to commercial rehabilitation projects.  The idea is to find a building that has “gotten away from” its owner and become run-down with vacancies that are not being filled.  A “Master Lease” is negotiated with the owner to take over rehabbing and re-tenanting the building, along with an option to purchase the building before an agreed future date when financing the purchase is more likely to succeed.  Since the present owner is obviously short of funds, the purchaser will have to fund the project and receive a lower price or credit toward the purchase, or both.  It is best to have a real estate attorney draw up these agreements.

 

#22 – Adverse Possession

An interesting way to acquire a property is through what is called, legally, “Adverse Possession”.  It involves taking possession of a property and continuously possessing it for a number of years specified by state law.  The years vary by state from six to thirty, with California being just seven.  Possession has to be “open”, which means coming and going at will.  It has to be “notorious”, which means it can be readily observed.  It has to be continuous, so a break disrupts the timeline.  It also has to be “hostile to the interests of the owner”, which means overstaying an invitation by the owner does not qualify.  California also requires the possessor to pay the property taxes, as well.  If all conditions are met, the possessor will sue the owner in a “quiet title action” to obtain title in their name.  This situation occurs more with rural property, and is not common, but is fun to think about! See wikipedia to learn more.

#23 – Involuntary Methods

The other acquisition methods in this series are all voluntary, except two, which are involuntary.  These are: a) Inheriting a property and, b) receiving a property as a gift.  These are mentioned for completeness, but are too simple to warrant discussion.

#24 – “Leftovers”

There are three additional ways to acquire real estate which are more like techniques that can require no cash down payment.  Here they are:

“P-Note” iivolves giving the seller an unsecured promissory note for the down payment.  This works best if the parties know and trust each-other. But it’s a viable approach.

“Sweat Equity” involves the purchaser convincing the seller to allow them to fix up the property in lieu of a down payment while the seller carries back the financing.  Doing the repairs prepares the property to obtain a new loan and, at the same time, it secures the seller’s loan more as the repairs are accomplished.

“Personal Service Contract” Involves a purchaser providing some service to the seller in lieu of a cash down payment.  Examples include a plumber re-piping the seller’s residence, or a dentist providing dental implants to the seller.

These three techniques should probably be used with the help of a real estate attorney.

Conclusion

In many parts of the country, markets are tightening, and inventory is dropping.  Investors are finding it harder to make a deal.  While the 24 acquisition techniques presented here cannot increase the supply of properties, they can open up alternative ways to capture more properties that are available.


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Bruce Kellogg

Bruce Kellogg has been a Realtor® and investor for 36 years. He has transacted about 500 properties for clients, and about 300 properties for himself in 12 California counties. These include 1-4 units, 5+ apartments, offices, mixed-use buildings, land, lots, mobile homes, cabins, and churches. He is available for listing, selling, consulting, mentoring, and partnering. Reach him at [email protected], or (408) 489-0131.

What is Your Why?

By Grant Trevithick

Are you interested in becoming a real estate investor?  Do you want to be your own boss?  Keep all the fruits of your labor for yourself, instead of making some company or someone else rich? Do you want the freedom of owning your company, working whenever you desire?

Most of us have watched the TV shows of other people buying and flipping houses. It is amazing to see that someone can search an entire city, find the property they want, do the research to determine what the offer should be, negotiate the deal to purchase the property, secure the financing, close on the purchase, prepare the repair budget, do all the repairs, market the property, find the buyer, negotiate with the buyer, and negotiate all the requirements to finally get to the closing table. It is amazing that each of these investors do all this in only 50 minutes, with 3 to 4 commercial breaks, and always seem to make allot of money out of each house.

Wow, if it were that easy, I would want to jump into the game as well. It surely would beat having to get up each day and head into an office, attend meeting after meeting, make nice with an incompetent boss, do all my work, and then go home and do the same thing every day for the rest of my life. That does not sound like fun… so perhaps we can escape this trap by being a real estate investor. After all, I can make as much money as I make in a year doing 3 to 4 houses, at least according to the television shows.

WRONG!

Virtually every real estate investor that I have ever met only talks about the glamorous part of the business. They only talk about how much money they make and how much fun they are having. First off, most of the ones that do the talking are the ones that have never bought or sold a house (at least according to my experience).

The reality is there are two types of real estate investors: the normal real estate investor and the successful real estate investor.

The normal investor attends allot of classes and reads allot of books or online. They may even sign up with one of the local or one of the traveling mentors / gurus. They attend allot of the networking groups for investors. They may look at several properties, but have never pulled the trigger to actually buy one. They talk a good game, but are more of the posers than the doers.

Then you have the 1%. Yes, only 1%. The statistic that I heard many times is that the top 1% of all real estate investors make 98% of the money. My experience proves this out. We have trained thousands of people, while we have one of the industry highest success rates for those that have attended our training (allot of our students ended up buying houses), yet very few of them have the dedication that is required to truly be successful.

To be a successful investor, you must know What Is Your Why? Why do you want to become an investor? Are you doing this to escape a boring and a mundane life? Are you doing this just to become rich?  Why do you think that you want to be an investor?

Are you willing to work hard?  Are you willing to work 6 days a week, and sometimes 7? Are you willing to work on the holidays?  Are you going to be available to do business whenever your clients are ready? (My definition of an entrepreneur is someone that is willing to work 100 hours a week so you do not have to work 40.)

Are you willing to fail more times than you succeed? Are you willing to be discouraged and disappointed?

Are you willing to spend hours and hours in your car each day? Leaving early in the morning and get home late in the evening?  Are you willing to put 30,000+ miles on your car / truck each year?

Are you willing to work when it is 105 degrees in the summer? When it is thundering and raining? How about when it is 5 degrees and snowing?  Or icing?

Are you willing to clean out dirty nasty houses? Dealing with flea and bed bug infested houses? Drug houses? Are you willing to clean dirty kitchens, with food left over for weeks or even months? Scrub toilets that just plain nasty and disgusting?

Are you willing to listen to the most heartbreaking excuses and still ask someone to get out of the house? Are you willing to spend thousands of dollars on lawyers taking houses back when the seller uses the law to avoid paying their mortgage payments and yet do not want to move out?

Are you willing to be discouraged, wonder if you will ever buy and or sell another house again, feel like a total failure?  And still get out of bed each morning and do what has to be done?

Funny, they do not show that part of the business on television, do they?

If you cannot answer, “absolutely, sounds like fun” to each one of these, then real estate investing is not right for you.

If you can think of anything else to do that would allow you to reach your goals, then my best advice is forget being a real estate investor and pursue that other avenue. If, on the other hand, you cannot imagine doing anything else, then perhaps you might have what it takes to be successful.

Real estate investing is a marathon, not a sprint. If you do investing right, it is not a get rich quick scheme. Working our model, you can become a millionaire in a short period of time, if you are willing to work hard enough and run the business in an honest manner.

But only if you know your Why.  And only if your Why is strong enough.

For me, I love helping people. In our company, our first and primary goal is to always put our clients first and do whatever we can to help them. We buy houses that people are trapped in, giving them the financial freedom move on without the burden of their mortgage. We then sell those houses to good families that desire to have a part of the American Dream, owning their own home, but cannot get a mortgage from a bank (for whatever reason). We help investors by realizing their dreams of becoming a successful investor. And last but not least, we donate the first ten percent of all our profits to charity to help those less fortunate.

That is my why. That is what yanks me out of bed every morning, excites me to make each day as full as I possibly can, with me ready to contribute and help as many people as possible. Of course, along the way we make enough money to become financially comfortable, but our Company never makes money our number one priority. And I think that is what makes us successful.

What is Your Why?


Grant Trevithick, after a successful career in EDS and AT&T, is now the owner of Owner Finance Homes LLC and Owner Finance Academy LLC. Owner Finance Homes LLC operates throughout the Dallas-Fort Worth area in Texas, buying houses and selling with owner financing. Owner Finance Academy trains people to become real estate investors using owner financing. The Company is accredited by the Better Business Bureau with an “A+” rating.

Luxury Portfolio – Million Dollar Houses are the Shortest Way to Riches

By Laura Alamery

Luxury portfolio is definitely the quickest way to real estate riches. Have you ever heard the statement, “the surest way to make $1-Million in real estate is to invest in a $10-Million home?” There is definitely some truth to that. The great news about it is that you do not need to have one million or 10 millions to invest in a luxury portfolio – like most of the strategies I teach about real estate investing, it is a matter of knowing how to control real estate.

Luxury Portfolio:

Many real estate investors have been engaged in luxury real estate investing for decades, keeping this as the best kept secret from the masses of real estate investors dealing mainly with “regular” real estate properties, unaware of the gold mine sitting right in front of them.

Mansions follow the same wholesaling principle as smaller homes: you can flip a mansion the same way as you flip a regular home, the only difference is the profit potential. Basically add a zero to your take home check.

There has been a surge in high-end and luxury flipping nationwide. Between 2011 and today, flips of homes valued at $1 million or more have risen almost 40 percent across the United States, according to RealtyTrac, the housing data company. Two main factors have contributed to this increase in interest on accumulating a luxury portfolio: the first one, with the real estate market collapse, Wall Street investors saw an opportunity in luxury portfolio investing and moved into the mid-market with so much money that they bought nearly every foreclosure in sight, mostly to rent out. The second factor has been the exponential increase of foreign investors in the US real estate market. Last year, Chinese investors spent $12 billion on U.S. real estate, making the country the second-biggest foreign investor, just behind Canada, according to the National Association of Realtors.

With so much money circulating in real estate investing from Wall Street to international investors, some areas are a sure bet for attracting high-end buyers either as owner occupants or investors looking to increase their luxury portfolio. These are some of the most popular cities for luxury real estate investing:

  • Beverly Hills, California
  • Manhattan, New York
  • Bel Air, California
  • San Francisco, California
  • Palm Beach, Florida
  • East Hampton, New York
  • Martha’s Vineyard, Massachusetts
  • Miami, Florida
  • Malibu, California
  • Denver, Colorado

However all metropolitan areas offer luxury portfolio opportunities – from major cities like Chicago, Dallas, Atlanta, to smaller up and coming cities like St Louis, Pittsburgh and Indianapolis, all have mansions and expensive homes flipping or investing opportunities.

Now the question is “how do I find luxury homes and buyers wanting these homes?” Like I stated earlier, the concept is the same: you can flip or own and rent out a luxury home the same way as you can flip or own a “regular” home. Motivated sellers are present in every type of real estate. However you have to be aware of a very important principle – motivated sellers of luxury homes do not place their houses in the newspaper, nor do they have “For Sale” signs posted in their yards, as do traditional sellers. The target audience of motivated sellers will most likely be experiencing one or more of what I call the “Five Major Motivators”: Death, Divorce, Loss of Job, Job Transfer and Illness.

Dealing with luxury homes involves a little of a shift in strategy thinking, although the concept of investing and flipping stay the same. Once you understand how to locate motivated sellers and high-end buyers, how to negotiate with them and structure the deals, even just one closing a year can yield more than most people can make on a regular job.

Would you like to learn more about Luxury Portfolio and Real Estate Investing? Check out my exclusive training at a very special price for a limited time only!


 

Laura Alamery

Laura Alamery has been a real estate investor and mentor for almost 30 years. She has been a pioneer of several real estate investing strategies before they became mainstream, from wholesaling to raising private money. Everything she teaches has been developed from personal experience.

She runs real estate clubs in several cities from Chicago to Atlanta and South Florida.

Her focus today is to streamline the real estate investing business by simplifying the process while exponentially growing the financial results. In other words, how to truly live a financially and active lifestyle, without trading time for dollars. Her signature program is Rapid REI Riches.

Read more about Laura and connect at Lauraalamery.com 

The Housing Choice Voucher Program

By Reggie Brooks

The Housing Choice Voucher Program, aka “Section 8” is a Housing and Urban Development Program that helps to insure that low income families, the disables and the elderly have access to safe and sanitary housing. These private market rentals would ordinarily be out of their financial reach but with assistance, these families can have access to housing where they can live with dignity.

Here’s How It Works…

In order to qualify for a Section 8 voucher, an applicant must apply to the program at a local public housing agency (PHA) that is an extension of the federal Housing and Urban Development (HUD) agency. The PHA will determine eligibility based on the applicant’s annual gross income and family size. Once the PHA has verified the applicant’s information with other families and approved the applicant for a voucher, the applicant becomes eligible for a voucher. In most cases, the need for assistance is greater than the resources provided to HUD and the family is placed on a waiting list until funds become available.

The voucher operates as a rent subsidy. Individuals and families who are approved for a Section 8 voucher may select a rental from the private market including an apartment, a townhome, or a single-family home.  While the PHA uses the amount necessary to rent a moderately priced home in the local market, recipients can choose to rent a home above or below that cost. They must make up the difference between the subsidy and the home’s rent. The subsidy does not cover the entire rent; recipients must pay 30 percent of their income toward their own rent.

What Does Section 8 Mean to You as a Landlord?

As a landlord, you may question whether or not you should accept a tenant with a Section 8 voucher. The program requires that the landlord must provide safe and sanitary housing for the tenant and adhere to the terms of the lease that both parties agree on.  As a landlord, these should be criteria you are already meeting. Additionally, Section 8 requires that rentals pass a housing inspection to be eligible for the program. The landlord is expected to maintain the property throughout the duration of participation in the program.

Participation in Section 8 has numerous benefits to a landlord:

  • Pre-screened tenants with verified income. The PHA verifies your tenant’s income and employment to ensure they can pay their portion of the rent. Some PHAs will turn away applicants with criminal histories. Combined with your own tenant screening process, you should be able to find excellent tenants for your rental.
  • High demand for properties. Due to a shortage of properties and an overwhelming number of applicants, demand for Section 8 housing is high.  Your property will also be listed on the Section 8 website for your area, providing free marketing to your target audience.
  • Guaranteed income.  Getting rent paid on time is one of the biggest hassles that a landlord faces, but in the Section 8 program, the rent subsidy is paid directly to you. Additionally, most voucher recipients will pay their portion on time as non-payment can risk their continuation in the program.

While there are some drawbacks for landlords, such as continuing with routine inspections to ensure the property is being maintained and some restrictions on how much rent can be charged, the benefits for a landlord are significant.


Reggie Brooks, is an international speaker, author and educator, dedicated to inspiring others to achieve personal success through real estate investment. He is also the #1 Vacant, Abandoned & Distressed Property Specialist in North America.

Having risen above a life of poverty, he has achieved what many people consider to be impossible. He went from making $36,000 per year at the local telephone company, to making over $40,000 per month in his real estate business. Today, Reggie delivers his personal philosophies for success at major business venues and expositions throughout the United States. Reggie attributes his success to faith, dedication to success, and to the invaluable coaches he has had along the way.