Is Assisted Living the Business for You?

By Gene Guarino

Can you start an Assisted Living Business?

A lot of people say, “I’ve never started a business before. I’ve never done anything like what you’ve done. Can I do it?” I want you to think about where you’re at today. Some of you are at a point in your life where you’re just going through the paces. You’re not quite sure what you really want or how to get out of the rat race, but you’re saying you want more. You’re afraid to start something new. I’m guessing that some of you are thinking there’s a lot of risks if you start something. I’m safer if I just stay where I’m at if I just keep working for the company if I just keep doing what I’m doing. I want to blow that up with you just a little bit right here.

business-3080028_1280Are you afraid to start a business?

I know some of you are afraid of starting a business. It’s unknown. You’ve not done it before. You are scared because you could lose money. You should be more afraid of losing time. Money can be replaced, but what you can’t replace is your time. And every day you put off doing something more or better, is a day that you’ll never get back. So I want you to dig in and think about what is it you really want. If you want help in getting to that future, I can help you. You don’t have to do it on your own. I’m willing to show you how.

How can the RAL Academy help?

survival-3580200_1280The Residential Assisted Living (RAL) Academy is all about teaching people how to do this. We come together and we help each other in this. I’ve done it before and I’m willing to show you how, but this idea of “I’m here and I want to get there”, That’s a big gap. Let me hold your hand and walk you through. Some of you are afraid to ask for that help and yet here I am offering that help. I’m here for you. I can’t help you with everything but I definitely can help you with starting a business, doing something new, senior housing, raising capital, all of those elements that it takes. What we do is bring it all together so that you can do it better, faster and easier.

What is your motivation?

You have to really think about why you do what you do. If you’re all about the money and the Glitz and the glamour, someday that’s going to wear out. The shine is going to dull. The excitement’s going to go away. Ultimately, what is it you really want? What you really want is likely to have people that love you all around you. You want to have the ability to share with other people what you have, not just your money and your things, but your knowledge, your passion, your encouragement. I can’t make you do it, but I can encourage you. I can give you the information, but again, I’m not going to make you do it. It’s who we are and what we leave behind, the legacy, family, and friends, those people, the what we do and the why we do it.

Be sure to subscribe to our iTunes podcast to listen on the go! [CLICK HERE]


gene

Gene Guarino
Founder/CEO
Residential Assisted Living Academy™

Gene is the President, CEO & Founder of RALAcademy.com. Gene has over 30 years experience in real estate investing and business. Today, Gene is focused on just one thing… investing in the mega-trend of senior assisted housing. He has trained thousands of investors/entrepreneurs throughout the United States how to invest in and operate residential assisted living homes. For over 25 years he has been educating people on the strategies of successful investing, business and self-employment. He now specializes in helping others take advantage of this mega-trend opportunity.

 

3 Things I Wish I Knew Before Starting In Assisted Living

By Gene Guarino

I’m going to suggest three things to you, and if you do them, you can experience tremendous success in Residential Assisted Living.

Number 1: Learn from others.

training-3185170_1280Learn from other people’s challenges, successes, and failures. Learn from other people’s mistakes whenever possible. Learn from somebody who’s actually doing what you are trying to do, not from people that just talk about it. When I share with you on RAL it is from my hard earned experience. Learning from my experience is a lot easier than learning it all on your own. Listening carefully when I say “here’s what I did that worked” and “here’s what I did that didn’t work,” If you do listen and learn from other people’s experience you would be very smart to take advantage of that knowledge and experience.

The most expensive lessons in life come from the experience that we gain when we say, I will do it myself. Many times we end up saying “I wish I knew that before I started.” You may be thinking that you’ll be saving yourself some money in the short term, but if you save yourself weeks or months or years that will be much more valuable than the small amount you may save in the short term. Saving time is even more valuable than saving money.

Experience is the result of taking action. Good or bad, lesson learned or lesson ignored, the result is experience. The experience we gain may show us what to avoid, or how to better respond to a specific challenge. If you’ve decided to learn from others whenever possible to help you avoid some of the negative experiences, that is well worth the effort. Simply learning from somebody who’s done it before, who has faced it before and is willing and able to show you how to do it in advance, can save you from having to experience the mistakes that you could have avoided. It is always best to learn from other people’s experience whenever possible.

Number 2: Have systems in place.

manual-3684460_1280When you have a business, you typically have standard operating procedures, SOPs. In Residential Assisted Living, the SOPs are commonly known as “policies and procedures.” It covers everything from bringing somebody into the home, medication management, menus, scheduling of the caregivers, record keeping and everything in between. Even checking a resident out of the home.

All of those policies and procedures are laid out clearly and are the guide for a smoothly running home. It is the systems for everything, “if this… then that.” It could be things like, if there’s a storm that causes the house to be uninhabitable, what is the system in place to be able to move the residents to another home? Where do they go? How do we get them there? What happens if the electricity goes out and the food in the refrigerator goes bad? Is there backup food and water? The policies and procedures and the standard operating procedures are the systems that we have in place to operate this business.

Number 3: Have a backup plan.

planning-620299_1280The third one is to have backup plans. If we have a system we can see what is going right, but when something doesn’t go right what’s the backup plan? What’s the plan B and C and D? We’re going to have a plan, “here’s what we do” in every situation. If this doesn’t work, then this is what we do next. How are we going to do this if we can’t get it done that way? If you have systems in place and you have the backup redundancy, you can pretty much handle anything that comes your way in Residential Assisted Living or virtually anything that you do.

You can also subscribe to our iTunes for on the go listening:
https://itunes.apple.com/us/podcast/assisted-living-networks-podcast/id1360517721?mt=2


gene

Gene Guarino
Founder/CEO
Residential Assisted Living Academy™

Gene is the President, CEO & Founder of RALAcademy.com. Gene has over 30 years experience in real estate investing and business. Today, Gene is focused on just one thing… investing in the mega-trend of senior assisted housing. He has trained thousands of investors/entrepreneurs throughout the United States how to invest in and operate residential assisted living homes. For over 25 years he has been educating people on the strategies of successful investing, business and self-employment. He now specializes in helping others take advantage of this mega-trend opportunity.

Breaking News: This Week’s Historic Stock Surge Calms Investors

By Stephanie Mojica

After weeks of bad news, there is plenty of good news for real estate investors and realtors alike. On Wednesday, March 25, U.S. President Donald J. Trump as well as Senate and Congressional leaders reached an agreement on a $2 trillion stimulus package to hopefully stave off any recession due to the myriad problems caused by COVID-19.

economy-3972328_1280The day before, Dow had its best day since 1933, according to The Los Angeles Times. Dow’s index increased by 11.4%.

Standard & Poor leaped 9.4%, which was the third-best day for gains since the 1940s. Because Standard & Poor is particularly important for 401(k)s, which impact an estimated 50% of American workers, according to CNBC.

Nasdaq jumped 8.1% as well.

According to Forbes, the unprecedented stimulus package will do the following:

• send $1,200 checks to most Americans;
• increase unemployment insurance benefits;
• set up a $500 billion loan program for small businesses in trouble;
• provide $130 billion for hospitals;
• inject $150 billion into state and local stimulus funds;
• loan $50 billion to affected airlines; and
• create a $500 billion fund for industries, cities, and states.

wall-street-4847634_1280Yesterday’s latest statement from President Trump indicates he set Easter as an optimistic date for businesses to resume to full operation. These positive signs from Wall Street and the executive branch are increasing investor confidence in both the stock and real estate markets.

OH WOW! From Hoard To Restored

By Holly Lynn

Go From Hoard To Restored With These Easy Tips

With spring upon us; along with tulips, allergies, and warmer weather, is the dreaded spring cleaning. It’s time to scrub, disinfect, and purge.

It’s an opportunity to prepare for the year ahead and lighten up the heaviness that too many Christmas gifts and accumulation of junk from the previous year.

With these simple tips, you can go from gatherer to minimalist in no time.

Make a plan of action.

idea-1855598_1280As with any project, a good plan of action is a good idea. If you want to get organized you have to organize your thinking.

Go from room to room and write down what needs to be done overall. Then make subcategories for each room. For example the kitchen. Write down everything that has to be done. Then in the subcategories write down the freezer, pantry, cupboards, etc. Next to each item write if you are keeping, donating, trashing, or recycling/upcycling, or selling.

You can find many helpful lists on Pinterest or just Google it.

Donate to charitable thrift shops.

Donating to charity feels good! It’s a way to give your stuff away to a good cause. Only donate items that are in good condition, unsoiled, and mark-free. There are many places that will take your belongings. Some will even pick up your donations, depending on location.

donate-654328_1280The Salvation Army has been around for almost 155 years. Donations fund a myriad of programs aimed at assisting people. The non-profit organization sponsors rehabilitation, financial aid, disaster relief, elderly services, youth camps, etc. Check the website for pick up availability in your area.

Goodwill is a for-profit charitable organization that uses funds to assist with job placement and employment services. Pickup service is available in some areas.

Hospice provides quality, palliative care for terminally- ill persons who have less than six months to live. They focus on comfort care rather than life-saving measures. They also provide other services such as family support services, financial assistance, etc.

AMVETS thrift stores’ goal is to provide veterans with extending services such as V.A health, scholarships for education, youth services, entertainment abroad, etc.

There are many more thrift stores that are willing to accept your donations.

Make money

Another way to rid yourself of excess stuff is to bulk up your piggy bank by selling your items. There are the old-fashioned methods of yard sales and garage sales, but in this day and age, the internet has many websites or apps that can make selling easier.

ecommerce-2140604_1280Craigslist is a website devoted to forums, rentals, rants, and raves, etc. One of the most frequented sections is the For Sale category. You can post any item for sale and arrange for a meetup between yourself and the purchaser. Always be cautious when procuring this kind of acquisition.

Poshmark is an app where selling your clothing, shoes, accessories to buyers is easy. Poshmark focuses on preloved fashion that is usually name- brand. They provide a shipping label and you pop it in the mail. No meetings are necessary.

Etsy This app focuses on the unique, handmade, and vintage.

Mercari, also known as the selling app, is a hub for many categories. From fashion to footballs, and Louis Vuitton to Nike, Mercari is a great place to off your hoard and get moola.

Recycle and repurpose

In a throw-away society, recycling and repurposing are beneficial to the planet. You can toss your paper goods; such as calendars, old dusty books, and magazines, in the recycle dumpster.

recycle-555645_1280Repurposing furniture to sell or redecorate is a creative way to save money or make money. The cost of new paint or varnish pales in comparison to having to purchase new furniture.

Always try to reuse and repurpose. However, if you spend too much of your time, or if it gets in the way of making progress in your cleaning expedition, then maybe you should let it go.

One way to get help is to get your friends on board. In exchange for helping offer and bribe them with your goodies. You can kill two birds with one stone. You know the old saying, “One man’s junk is another man’s treasure.”

Throw it away

When you cannot see a way to donate, sell, give away, or recycle/repurpose; then just toss it! Please don’t ponder on this too long. This is what got you in this mess in the first place. Marie Kondo, organizing expert asks, “Does this spark joy?” If the answer is no, then release it. Just throw it in the trash bin!

Organize it

In the event that you just can’t part with Johnny’s school artwork or the sweatshirt you had since college, then at least organize it. Put it in boxes, plastic storage containers, anything to tidy up the clutter.

boxes-3992896_1280You can find superb, organizational, containers on Amazon or Walmart. Just make sure you do not make another hoard with storage boxes.

Here are some final tidbits to help you:

  • Use over-the-door racks for everything
  • Store shoes in a bin under the bed
  • Roll up towels, undies, and t-shirts for easier storage
  • Color coordinate everything
  • Keep kitchen appliances in the cupboards for clutter-free countertops
  • Hang your pots and pans
  • Use tension rods to add space in your cabinets
  • For chemical-free cleaning use baking soda, vinegar, and water.
  • Make use of vertical spaces
  • Bring older food to the front in your cabinets and refrigerator

“Clutter is nothing more than postponed decisions.”
– Barbara Hemphill

“For every minute spent organizing is an hour earned.”
—Benjamin Franklin

We tend to hold onto belongings because they evoke memories, make us feel secure, or because of laziness. Whatever the reason that you find yourself surrounded by material possessions, free your soul by minimizing, organizing, and mitigating your load. When you do, you will move freely about your space. Not only physically but mentally. Clutter will bog you down. It makes you tired, interrupts your sleep, and gives you, what I like to refer to as scrambled brain syndrome.

When you finally come to the end of your clean-up, reward yourself with a hot bubble bath, candles, music, and champagne. Then toast to yourself and give yourself a Good Job and Well Done!


holly-lynn-square

Holly Lynn is an Airbnb Manager and financial hard money lender. You can reach her at www.hollylynn.com or [email protected] for services.

The Great TP Crisis of 2020

By Holly Lynn

What are you going to do if you are cooped up in the house because everything from courthouses, social gatherings, and businesses are closed because of the Coronavirus? It’s looking that way now.

coronavirus-4937226_1280Everybody’s making jokes, including me, about the toilet paper crisis and shelves being wiped clean. People are sharing photos and videos of empty shelves across America. The videos showing grown women punching each other out over Charmin is ridiculous. If you are going to hoard something, let it be something that you can’t live without. Like food and water. Not that I am suggesting that. But TP?

What do you think is the reason that this is happening?

I’ll tell you what I think! It started with that first person who hoarded all the toilet paper.

Then that person told their friend that they were stocking up on toilet paper.

That friend got worried that the aforementioned friend would have more toilet paper than them.

toilet-paper-4498913_1280So then that friend went to the store and loaded up on massive amounts of TP and other goodies. Someone else in the store noticed, then decided that they should stock up, too.

Do you see where I’m going with the story? Monkey see monkey do.

It makes sense to stock up on necessities in times of crisis. Remember the PG&e outages of last year? That should have taught us a lesson or two. Waiting till the last minute is detrimental to everybody. So let this be a lesson to you!

Back to my original question of what are you going to do if you’re cooped up in the house?

Me? I’m going to carry on as business as usual. I have important stuff to do and I’m going to do it! The world can close down around me, but I am going to keep on hustling. For myself, my family, and my clients.

I hope that this gives you the opportunity to spend time with your family, to prepare for the future, and to realize that life will always throw you curveballs. It’s how you deal with it that matters.


holly-lynn-square

Holly Lynn

Experienced Owner with a demonstrated history of working in the real estate industry. Skilled in Team Building, Television, Leadership, Marketing, and Digital Marketing. Strong business development professional who graduated from San Francisco State University, College of Business.

The Queen of Capital, Holly Lynn specializes in helping people with their real estate needs. She is a creative and results-driven resource who can help investors at every level.

Her authentic, personal relationships with both lenders and investors coupled with her vision, work ethic and endless desire to make the deal work position her as a sought-after, leader in the industry.

Holly Lynn can help you with hard money, private financing and other funding for your investments and projects.

She is a self-taught deal maker who has always had a keen business sense. She works with investors and syndication across the board who are looking for real estate investments that produce passive income streams.

She built B.A.M.F into the single most recognized name that is designed to build strong relationships and invest in multifamily projects to create massive cash flow and wealth. B.A.M.F monthly meetups in San Francisco, San Mateo, Fremont, San Jose and those conducted through webinars are open for everyone. As the multifamily properties continue to be an investment megatrend, She gives everyone an opportunity to learn about multifamily property investments and opportunities that would only be otherwise available for top dealers and those who met the qualifications by SEC. But through B.A.M.F, you can meet with experts and deal organizers who can provide you with great investment options.

Holly’s reputation has been earned one transaction at a time with no substitute for hard work and honesty. Take advantage of her deep proven experience in the real estate and investment market by joining her events and mixers. Mixers that are organized by B.A.M.F is sought after by reputable individuals in the investment and finance field. It is your chance to learn and grow.

“I have always believed that your money is waiting for you, but you have to keep yourself open to receiving it.”

– Holly Lynn –

Realty411’s California Expos Transition into VIRTUAL LIVE Event – All Welcome!

Dear Realty411 Readers & Expo Guests;

We are saddened about the recent developments with the novel corornavirus (COVID-19) and its impact on social gatherings across the nation; however, we are moving onward and now merely transitioning both our Southern and Northern California Expos into ONE LIVE VIRTUAL LIVE EXPO.

Yes, on March 28th, Realty411 will still continue set plans with a one-day complimentary educational real estate expo designed to help inform, assist and motivate real estate investors of all levels.
Now, more than ever is the time to connect, network, and learn.
This is an unprecedented time and as news professionals we must continue to provide the most timely, accurate and informative journalism possible. Our freelance staff is comprised of professional, university-trained media veterans who spotted the economic warnings of this global pandemic early on and shared a Facebook alert on February 20th, 2020. Next, we reported on COVID-19’s potential economic impact on our podcast show more than two weeks ago, before many other news sources. As real estate reporters, we strive to not just simply analyze the news but notice emerging trends that could impact our industry.
It is therefore important to join us for our NEW VIRTUAL EXPO on March 28th, 2020, to discuss WHAT IS NEXT in our market, our economy, and in our industry?
4-secrets-people
At this up-to-the-minute LIVE VIRTUAL EXPO, our speakers will share their thoughts on the current state of the market and what they’re doing to protect their portfolio during this economic roller-coaster and age of uncertainty. Plus, we will be discussing the most important question of all: What can real estate investors and professionals do RIGHT NOW to best position themselves for this new “social distancing” lifestyle? The news and economic markets are changing rapidly, rest assured that Realty411‘s goal is to “dig deeper” to bring readers crucial information to help safeguard their real-estate nest eggs from dramatic disruptions. In closing, we would like to urge people to please keep calm. As of today, economic indicators are already seeing a bounce back in the US stock market, most likely from the announcement of a proposed $800-Billion stimulus package, which could potentially put cash into the hand’s of every American very soon. Plus, SBA low-interest, long-term loans specifically for small businesses affected by COVID-19 are already available. Facebook also announced $100M in grants for small businesses impacted by the carnivorous. Plus, interest rates are at an all-time low also providing potential relief if refinancing. Be sure to check back to our website for additional coverage and analysis, plus RSVP FOR OUR VIRTUAL EXPO to reserve your spot today.

Kick The Learning Curve To The Curb: Hit The Gas On Your Real Estate Goals

By Peter Vekselman

Peter Vekselman is looking for aspiring investors who are willing to put in some hustle. In return, his partners not only gain the benefit of a high performance team, but all the money you could ask for to fund your deals too.

Nothing Is The Same Here

Dubbed ‘America’s Real Estate Investor Expert’, Peter Vekselman has been featured on Market Insider, ABC, Fox, and in the Boston Herald and Washington Business Journal.

We managed to catch up with Peter in between writing earnest money deposit checks for thousands of dollars for his partners’ property deals. He is a house flipper, investor and funding partner with offices in multiple states. Though, that’s about where the similarities between Peter and all of those real estate investing ‘gurus’ ends.

As he says “nothing is the same here.” There are a lot of real estate investors who have done a few deals, and now have crowned themselves as educators. The majority of them don’t seem to be doing much in real estate anymore, except for selling books, and more events.

While he may already be very successful, Peter is still in the trenches, doing deals every month. He believes in sharing that knowledge and training the next generation of investors, but his approach is very different. He’s willing to partner with those who are serious and willing to put in some hustle. He’s willing to do deals right alongside them, and put his money on the line to fund their success.

Bringing Home The Bacon With Brick Houses

brick housesWhen his camera crew isn’t catching him enjoying a thoughtful moment with an Arturo or Brick House cigar, Peter is hosting live coaching sessions, or hugging and high-fiving his student-partners who have seen their lives changed by what real estate can do for them when done right.

This mentor has been in the business for over 22 years – clocking up over 3,600 real estate deals over the years.

Being transparent, Vekselman tells us that his Partner Driven program helps him do more deal flow every month. As any experienced real estate pro knows, once you start hitting 15 to 30 transactions every month, it takes a team. It takes manpower and womanpower and partners.

So, in exchange for helping aspiring investors avoid all the pain and expense of the pitfalls that are out there waiting for them, Peter partners with them, gets real deals done, and they split the profits 50/50.

Success Stories

Peter’s websites sport numerous success stories of those who have partnered with him already.

DSC_0348 smallThere is Denisha, a mother of six in South Florida, who did her first deal with no money for her own down payment – who made a profit of $18,300.

There is 20 year old ex-bank teller Alex, who went from making a measly $1,500 a month salary to scoring $52,000 on his first deal with Peter.

Then there is Ivo, who made $26,000 on his first deal, fresh out of school, and has gone on to closing over 200 transactions, and starting HigherOffer.com – a company that is now doing 8 to 10 deals a month.

No Guru Has This…

He does not proclaim to be a guru, yet, if you want to compare Peter to those other guys, he says “no guru has this…”

Those who join the Partner Driven program get:

● One on one coaching
● A professional team already in place
● Help with every step of structuring and closing deals
● Support and marketing materials
● Contracts and help using them
● Experts to rehab properties

That’s just the foundation. He’ll not only show you how to do the deals, he’ll put up 100% of the money needed to get them done. That means deposit money, closing costs, purchase money and repair money.

DSC_0077 smallSome people say they will do these things, and then just leave their students hanging in the wind, out on their own to try and find deals, and deals that work.

Not here. Peter has personally jumped on jets to go meet with sellers and get deals closed for his partners. He even provides an in-house team who help partners with all the research for finding local pre-foreclosure deals and ripe single family homes to bank on. You get a real pro to stand by your side, and get to use his experience and money.

What’s The Strategy?

chess-3325010 smallVekselman says “this is a fast paced market, where there is a lot of competition, but where flipping homes and wholesaling houses can be incredibly profitable.”

These are the two most popular strategies used by his student-partners. Though many have gone on to expand their own businesses into great personal brands and diverse empires of their own.

If you’re really serious, and willing to at least put in the work part-time, and truly take action, Peter invites you to call him directly. Pick up your phone and dial (404) 915-9685.

If you want to learn more, and see the types of results others are getting first, hop onto CoachingByPeter.com, and check out the Facebook group too.

Covid-19 and Airbnb

By Holly Lynn

The outbreak of the Covid-19 Virus has put a damper on short-term rentals around the world. With travel restrictions tightening the necks of travelers; Airbnb is experiencing a downturn in rental stays. Especially in affected areas.

Airbnb has reformed its cancellation policy to both hosts and travelers. If you are an Airbnb host, you may experience a fluctuation in rentals and cancellations. Reviewing the updated policy is essential. Airbnb is also announcing More Flexible Reservations In Times Of Uncertainty. This is a program that Airbnb is developing to assist hosts and guests when situations like the Coronavirus outbreak happens and to help them cancel or postpone their plans.

airbnb-3399753_1280Along with these changes, Airbnb is also offering incentives for hosts who are willing and able to offer refunds on cancellations that would have otherwise been subject to charges. They will also provide promotions to boost listings and bookings.

As an Airbnb host, there are things that you can do to make the guests you do have to feel safe and assured that their accommodations are up to standards set forth by common sense and the World Health Organization or WHO.

Here are some ideas that may help you:

Post Hygiene Standards List

hand-washing-4818792_1280

  • Post proper hand washing techniques in the kitchen and restroom.
  • Clean your hands often
  • Wash your hands often with soap and water for at least 20 seconds especially after you have been in a public place, or after blowing your nose, coughing, or sneezing.
  • If soap and water are not readily available, use a hand sanitizer that contains at least 60% alcohol. Cover all surfaces of your hands and rub them together until they feel dry.
  • Avoid touching your eyes, nose, and mouth with unwashed hands.

Supply Surface Wipes and Sprays

spray-315164_1280Supplying surface wipes or sprays such as Clorox, Lysol, and Purell for daily cleaning of surfaces that are touched often as a preventative measure. These include counters, tabletops, doorknobs, light switches, bathroom fixtures, toilets, phones, keyboards, tablets, and bedside tables. Surfaces that may have blood, stool, or body fluids on them should also be cleaned.

Wash All Bedding, Linens, Towels, And dishes

Washing all bedding, linens, towels and dishes is important even if the guests did not use them. You can’t be certain if an ill guest has coughed or sneezed on a dish or a throw blanket. Better safe than sorry. Putting dishes in the dishwasher is extra work but satisfying knowing that you are doing all you can for the health of your guests. Assuring them that these practices are in place will give the next guest a feeling of security and comfort.

Provide Snacks, Coffees, Cereals In Single-Serve Size

coffee-791919_1280Providing snacks, coffees, cereals, and single-serve packaging will prevent cross-contamination. Using bins to hold oatmeal or coffee can spread germs from one guest to the next. In actuality, it should be practiced all of the time.

These are just some of the things that you can do to keep the coronavirus at bay. With ever-evolving information made available through sites such as NIH, CDC, and WHO, a daily check-in will keep you updated on changing information and areas affected.

Just remember that this too shall pass. We always bounce back from adverse situations. The human race is enduring.

If you need staging and Airbnb management, hard money loans, or private lending, email me at [email protected] or call me at 415-317-6071.


holly-lynn-square

Holly Lynn

Experienced Owner with a demonstrated history of working in the real estate industry. Skilled in Team Building, Television, Leadership, Marketing, and Digital Marketing. Strong business development professional who graduated from San Francisco State University, College of Business.

The Queen of Capital, Holly Lynn specializes in helping people with their real estate needs. She is a creative and results-driven resource who can help investors at every level.

Her authentic, personal relationships with both lenders and investors coupled with her vision, work ethic and endless desire to make the deal work position her as a sought-after, leader in the industry.

Holly Lynn can help you with hard money, private financing and other funding for your investments and projects.

She is a self-taught deal maker who has always had a keen business sense. She works with investors and syndication across the board who are looking for real estate investments that produce passive income streams.

She built B.A.M.F into the single most recognized name that is designed to build strong relationships and invest in multifamily projects to create massive cash flow and wealth. B.A.M.F monthly meetups in San Francisco, San Mateo, Fremont, San Jose and those conducted through webinars are open for everyone. As the multifamily properties continue to be an investment megatrend, She gives everyone an opportunity to learn about multifamily property investments and opportunities that would only be otherwise available for top dealers and those who met the qualifications by SEC. But through B.A.M.F, you can meet with experts and deal organizers who can provide you with great investment options.

Holly’s reputation has been earned one transaction at a time with no substitute for hard work and honesty. Take advantage of her deep proven experience in the real estate and investment market by joining her events and mixers. Mixers that are organized by B.A.M.F is sought after by reputable individuals in the investment and finance field. It is your chance to learn and grow.

“I have always believed that your money is waiting for you, but you have to keep yourself open to receiving it.”

– Holly Lynn –

Wondering What to do NOW In Real Estate? (Part 1)

By Jimmy V. Reed

So what do you do when the market is flooded with so much
Competition? How do you really get Wealthy in Real Estate? Getting fed up!?? How about Real Wealth Deals???

It seems everyone has started buying any and everything in real estate and the worst part is everybody is in real estate and everyone in real estate is claiming to be some kind of Expert! There is so much overload on what you should do and how you should to do it. It can certainly drive a person crazy just starting out in the business. Well it can also drive a 30 plus year Seasoned investor crazy too!

human-3175027_1280So, what happened? Well Social Media and the Internet has given everyone access to everyone and everything real estate. To top it off you can get a lot of new wanna be investors mixed in with those who are really serious and interested in investing, that in return creates so much run around that it sometimes all seems like a big waste of time. All these Experts are saying you need to be on Facebook, Craigs List, every Internet site there is. Market everywhere & to everyone, and yet I think when you send an email these days everyone just gets use to hitting the delete button from all the overload of emails, they no longer even really read them.

Now let’s step back to the days of old, by the way everyone out there will also tell you old stuff wont work. But give me a minute and I can explain, “yes it can”! See there is a higher level of investing from what I call Real Networking. You see most investors today go to all these free Networking events, well because there free! Broke people tend to be the majority at most of these Networking events. Go back in time yet even still today and you find that the Wealthy still Network like they always have. They’re at their Monday Golf games, or their every Tuesday lunch meeting with the 2 to 4 people that they have done business with over the years.

yacht-4292334_1280You see the Wealthy hang out with other wealthy people. They want the people around them to be smarter & wealthier than themselves. And no matter what the investment or the technique they use to get it done there are some basic principles that never change. So, let’s talk about some of the most important.

First most people may start out just like I did, broke! So, they go straight for the greatest technique Wholesale! But now days it’s changed a lot. If you are in a market where prices are soaring and everyone and their mother is your competition, then it’s going to be tough! You also must look at where you are looking for your potential deals? Is it on Social Media? MLS? Keep in mind now days everyone likes to market that they have an “OFF Market Deal” as they scream that out over the Internet to the whole world. So, what do you do?

Well first let’s list other ways to make Money vs get Wealthy. Second thought lets just go for Wealthy! However, before I do let me help a little with Wholesale. How about Wholesaling Notes. You may have less competition. Or look at Probate but not a list! Check out other articles or our website about these and other ways to find deals with less competition at www.JimmyReed.net.

Now Wealth, real Wealth is really just this simple, whether you like it or not. “You Buy & Sell to create Cash! And You Buy & Hold to Become Wealthy!” If you just keep buying and selling you will always be working a job. Regardless if you are Wholesaling or Flipping Rehabs, it’s just work, a JOB!

sale-3701773_1280Holding Houses or any real estate that pays you Monthly is the first step to becoming Wealthy. By the way holding houses verses holding notes both are great, but the notes do eventually come to an end. Holding assets that produce income in the right Markets will always keep you in the Cash Flow regardless if you work or not.

I’m sure you’re asking yourself well how are you going to do that with no money, well you’re not, but someone may be able to help you. That is exactly how I got started back in the late 80’s. I found a partner with money to put down to get a house we could buy, fix and sell. However about 6 months in it became a buy & hold asset instead. I won’t go into all the details but basically it became one of my first rentals.

Now I know many will say I don’t want a rental, or I don’t want to manage property, or even the most popular “tenants will just tear it up”. Well I can agree with you on all of that. However, after 30 plus years of investing this one strategy of Buy & Hold has truly been how we have made the most money over time. We have had every issue you can think of from damages to drug raids even fires, you name it and it has happened to us.

taxes-646511_1280-1024x538So, get over it! Here is what you need to focus on, one you have tax benefits, two you have Monthly income, and third you can refi the property several times over the years you hold title on it. Lastly you can even use that refi money to purchase more rentals. Start to build your portfolio and start creating a line of credit with the equity. So much more I can tell you, but I want to get to the bigger picture here.

After having rentals for many years including apartment buildings, duplexes etc… I decided to kick up my Wholesale machine the last couple of years, and low and behold I can’t seem to find any REAL Wholesale Deals! All those new people have driven the market up and created so much competition its just not as easy to get great deals as it use to be. However, via our Network and searching in the areas that have less competition we do find some great deals. But again, prices are nuts and the rehab has gone up all because our Market is HOT!

So now to what this whole article is really about, and that is going to Markets just outside the major Markets. See I live in what we call here in North Texas as the DFW Market. Over the last several years we went from some 5 plus million people to over 7 million plus. Outside buyers from higher priced markets such as California, New York, etc… have driven up our prices with all the demand. So, everyone has jumped into the real estate game.

new-home-1664284_1280So, as you have probably figured out, I like to be in my own little arena where no one else is playing or at lest very few. I aim for the strategy most investors are not, and buying rentals is one of those. Especially if that rental is NEW Construction. Yes, we are starting to do something a lot of Texans in the past just would not do, and that is travel outside our markets like the Californian Investor has done for years.

Only thing is we don’t have to travel that far. You see we have found some really hot markets anywhere from a 30-minute drive up to a round 3 hours outside the booming DFW Market. Best of all I’m now buying New Construction houses with all the higher end fixtures, flooring, even all brick construction. Best of all they cost less than that 1960 or 1970 home I buy in my backyard that still needs $30 to 50k in rehab on top of the purchase price. Even after those houses are rehabbed, they still are older houses.

So, let me tell you this article will be a two-part piece. This first part we will look at some of these new construction properties in these out of the Metroplex market. Yes, they still have a high demand and do cash flow as rentals. In the next issue (Part 2) we will talk about these properties and how to take the standard rental and have the option to turn it into a VRBO, for in many cases you will triple the Cash Flow!

So lets begin with the market where I am buying New Construction for rental only just less than an hour to hour and half outside the DFW Market. By the way we even have a great Property Manager we work with from our real estate club who can manage them.

What I’m purchasing are properties that are typically 2-1 or 2-2 brick houses with all the high-end fixtures and flooring and even include the stainless steel or black appliances. These properties are smaller but there is a demand for the price point as a rental and even as a resale later.

architecture-2804069_1280The little town they are in was voted as the number 1 Historic Downtown in the USA. And let me tell you the Market is rocking with just a few Investors. Many DFW Investors don’t even know about how Hot the Market is here. Here is a little glimpse of it.

Yes, this little town is booming with growth and not enough properties for the growth. More importantly hardly any affordable rentals in the area. And when you find something for rent that is close to being affordable its most likely a mobile home.

So, opportunity has arrived! We can get these homes anywhere from around $158 -$165k and they can rent from $1,300 to $1,400 a Month. Keep in mind you have a new product, so repairs are very minimal. Then, because of the lake access and the properties being less than a few miles from the Square they could also be used as VRBO and Airbnb. We will talk more about that in next Month’s article.

Imagine having brand new construction houses in the hottest little Market in the US just South of the DFW Area which is rated 4th largest Metropolitan area in the US. Just 30-minute drive from Fort Worth and another 45 – 75 minutes from Arlington, and Dallas.

Granbury TexasAt the time I’m writing this Linda the owner of Realty 411 & REI Wealth has asked us to help out at her October 2020 Texas Expo. Last year we did a bus tour for rehabbing properties. This year if all goes to plan, we will be doing it again, but this time the Bus training is going to Granbury for New Construction Investing!

Make sure to keep an eye out in the magazine and Realty 411 Marketing emails so you can make it to Texas for the Lone Star Expo! Also don’t forget next Months magazine with part 2 of this article.

So, in closing for this first article was to help get you out of the box of doing what everyone else does. When we travel the country speaking at clubs and Expos, we always talk about how to Wholesale in today’s market and also how to look in areas most do not such as Probate. Sometimes we will even do a 1- or 2-Day Training in the area to teach on these subjects and more. This year part of our full day events we will include these new construction opportunities along with using them as VRBO and Airbnb as another avenue for increased cash flow.

We also cover how to make more money tax free with these investments using a Roth IRA. So, you may also want to consider opening an IRA to hold these Buy & Hold investments. Yes, you may not have much money in them when you start. But you can open one and then start to wholesale properties, or even wholesale notes so you can start to get some cash built up. Then you are also building your wealth for the future. Typically, with an IRA you are building that wealth tax free. So, using a Roth does have some real advantages.

The main thing is position yourself so you can maneuver positively so no matter where the market turns. If you keep your eyes on the market and not so much on the quick buck, you can become very successful even Wealthy at this real estate game!

Be Blessed with Success!

Jimmy Reed


jimmy

Jimmy V. Reed

Jimmy V. Reed of Fort Worth, Texas has been investing in real estate since 1987. In 1991, he started conducting full-day training sessions on Wholesaling. He then began teaching and mentoring others throughout the country. He is currently the founder of the Fort Worth Real Estate Club www.1REclub.com and has his own real estate training company that includes Wholesale, Probate, Mentoring & a Biblically based Debt Free training course and more!

More info available at www.JimmyReed.net

Achieve Success With Your “Dream Team”

By Kathy Kennebrook
(Marketing Magic Lady)

I have been asked a lot lately by real estate investors about how to create a dream team for their business. Putting your “Dream Team” in place while establishing your real estate business is one of the key steps to developing a successful real estate investing business. Your dream team is going to consist of those people or vendors who can help you find deals, provide funding, get your deals closed, fixed up and then sold or leased quickly. Having your dream team in place and being able to close deals quickly will give you a distinct advantage over your competition by allowing you to complete deals they simply won’t be able to finish in a timely manner.

The first element you need to think about is your marketing team. Your marketing dream team will include the people who can help you locate good deals, such as “bird dogs”, Realtors, mortgage brokers, promotional companies who will supply your business cards, signage, t-shirts and whatever advertising materials you need, and people who will do your direct mail campaigns for you. You also need to add to the mix the account representatives who will handle your classified and display ads in your local newspaper and shopper guides. You also need to have someone who can help with placing signs, flyers and business cards around town for you. The more you can automate this part of your business, the more deals you’ll be able to do more quickly.

african-3402716 teamNext, your dream team needs to include a title agent and/or a real estate attorney. These people are going to insure your deals close smoothly and with a clear title. A real estate attorney can help you to solve a lot of problems that can arise during a closing, such as a title glitch, a survey problem, or estate and probate issues, just to name a few. As you develop a relationship with your title agent and/or real estate attorney, they will become a major asset to your business by being better able to work one-on-one with your sellers and you to make sure all your deals close as smoothly as possible. You also need to make sure that your title agent and/or real estate attorney are bi-lingual so they will be able to work with your Spanish speaking sellers as well. This part of your team is one of the most important. If any part of a deal is going to fall apart it is going to be during the process of closing. Make sure you choose the best in the industry to close your deals from the very beginning, even if it costs a little more!

Using the same “team” to close all your deals for you will give you credibility as a real estate investor both with the sellers you are dealing with and with other vendors you will count on to bring you deals, such as Realtors or mortgage brokers. When you use the same people to close deal after deal for you, they will be willing to go the extra mile to help you in any way they can to get the job done. In addition, they will be able to communicate with one another concerning problems without your having to get involved.

analyzing-3385076 teamSome of the other vendors you’ll need to have on your team include a surveyor, a pest control company (for those states that have termite inspections) private or hard money lenders, an insurance agent, an appraiser and a home inspection service. You will add to that list a mortgage broker, a Realtor and any other vendor that might be unique to the area you live in. These are all people you need to have in place to help you get your deals closed as efficiently as possible.

A friend of mine once told me, “Success is dealing with people as they really are, not what you would have them appear to be.” Know, beforehand, the strengths and weakness of your dream team. Establish a rapport and relationship first. Dream team success is greatly affected by lasting relationships. These do not happen overnight. Remember, success breeds success. Create your dream team from only successful people. The longer you work with the same vendors in your business, the more credibility you build along the way. Don’t keep switching vendors from deal to deal just because someone is a little cheaper.

handshake-3298455_1280Your ability to close quickly can make or break a deal for you. There have been many times where I was able to work with a seller instead of another investor because I was able to close within days instead of weeks. Sometimes a seller’s circumstances dictate that they need to close within days. If you can’t accommodate them, they will find someone who can.

Another reason you want to have your dream team in place is because they will work together for you without you having to be involved in any of the headaches of a closing. It’s rare that I’m ever involved in any of the details of a closing until the closing date. The way I handle my “dream team” is this: each member of my team knows who all my other vendors are and they have contact information for each of them. When a problem arises with a closing, they are able to work together to solve it without any involvement from me at all. This is a great way for your closings to be handled on “auto-pilot” almost, giving you more time to create more deals or do other things that you want to do.

teamwork-2188039 dreamteamYou’ll also want to have your dream team in place to help you to sell or lease properties rapidly. The members of this part of your team may include a Realtor, a sales person of your choosing, someone to handle marketing of the property, a mortgage broker to get buyers pre-qualified for you, and a good rehab crew to get your properties ready for sale or lease. You may also use a property management company to handle your leases for you on properties you choose to keep. Make sure that all of the members of this group are as creative as you are when it comes to getting things done and properties leased, sold and closed.

Other members of your team may also include wholesale buyers who will purchase properties from you without you having to do any of the repairs. This is a good way to make money quickly and easily in the real estate business.

sale-3701777_1280As soon as I put a property under contract to purchase, I know exactly what my exit strategy is going to be, so when I close we are ready to move onto the next phase, the rehabbing, the selling or leasing of the property. Having your dream team in place is an excellent way to streamline your business to enable you to do more deals faster and make more money.

Once you put your dream team in place, you’ll be able to close more deals more quickly and easily than you ever imagined.

For more information about Kathy Kennebrook’s products for the real estate investor be sure and visit her website at www.marketingmagiclady.com While you are there be sure and sign up for Kathy’s FREE monthly newsletter and receive an additional $149.00 in marketing tools absolutely free!!


kathykABOUT THE AUTHOR: Kathy Kennebrook is the ultimate success story. She spent over 20 years in the banking industry before discovering the world of real estate. After attending some real estate seminars this 4 foot 11″ mother of two got really excited and before you know it she’d bought and sold hundreds of properties using none of her own money or credit. Kathy holds a degree in finance and has co­authored the books­ The Venus Approach to Real Estate Investing, Walking With the Wise Real Estate Investor, and Walking With the Wise Entrepreneur which also includes real estate experts Donald Trump, Suze Orman, Robert Kiyosaki, and Dr. Wayne Dyer. She is the nation’s leading expert at finding highly qualified, motivated sellers, buyers and lenders using many types of direct mail marketing. She is known throughout the United States and Canada as the “Marketing Magic Lady”. She has put together a simple step­ by ­step system that anyone can follow to duplicate her success. Kathy has been speaking throughout the country and across Canada for over 14 years and has shared the stage with Ron LeGrand, Donald Trump, Dr. Phil, Dan Kennedy, Mark Victor Hansen, Ted Thomas and Suze Orman to name a few.