Marketing Your Way To Millions

Image by Gerd Altmann from Pixabay

When Kathy Kennebrook first started in the Real Estate Investing Business, she very quickly figured out that the best way to find good deals was to locate qualified motivated sellers. What is a qualified motivated seller? It’s someone who needs their property now, as opposed to someone who just wants to sell. This is the seller who has a problem they need to solve and they want you to solve it for them.

After Kathy had been in the Real Estate investing business for a little while, she developed some really effective marketing strategies including direct mail to locate highly motivated sellers. She then put together a system to create a machine that would bring her deal after deal after deal. Better yet, Kathy created a machine that was automated so she got someone else doing all the work for her so all she has to do is deal with the motivated sellers.
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Image by Gerd Altmann from Pixabay

Now you too can learn her special secrets to attracting motivated sellers!! Learn out how Kathy Kennebrook made a seven figure income in just 12 short months using her Unique Direct Mail Strategies to locate motivated sellers. Learn how you can do the same in your pajamas without licking a single stamp!
  • Learn how Kathy Kennebrook carved a unique niche market that other Real Estate Investors simply don’t know about, and how you can too.
  • Learn how to implement a “cookie cutter” system that works every time to get more motivated sellers contacting you than ever before.
  • Learn how to find the owners of vacant, abandoned houses even when they don’t want to be found.
  • Learn how to find and make incredible deals with out of state owners.
  • Learn how to start from scratch and complete your first deal within 30 days.
  • Learn how to implement a dummy proof, affordable and efficient Marketing System that will result in motivated, qualified sellers contacting you in droves practically begging you to take their property off their hands.
  • Turn small marketing dollars into BIG profits with minimal effort and HUGE results.
  • Learn how to automate the system so you can deal with the many sellers who will contact you, just like Kathy Kennebrook does.
  • Learn how to pick out the marketing gems that work best for you in your area and capitalize on them for maximum profits.
  • Learn how to use Kathy Kennebrook’s special response mechanism that gets motivated sellers contacting her quickly giving her the information she needs to make the deal.
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Image by kiquebg from Pixabay

  • Learn how to find and make incredible deals with burned out landlords.
  • Learn how to follow up with prospective sellers so you buy their property when their circumstances dictate that they do so.
  • Learn how to use telephone scripts so you never have to wonder what to say to these motivated sellers.
  • Learn how Kathy Kennebrook locates motivated sellers who will simply deed her their homes in lovely neighborhoods.
  • Learn how to call on ads, what to say, who to call and how to get someone else doing all the work for you so all you have to do is deal with the sellers who really want to sell. Kathy Kennebrook even has all the telephone scripts for you to use so the sellers are pre-screened for you.
  • Learn how to use attorneys to find you great deals on distressed properties no one else knows about. This is an excellent lead generation tool you only have to market for one time. Kathy Kennebrook has used this tool to create relationships with attorneys who bring her deal after deal.
  • Learn how Kathy Kennebrook finds and works with owners of properties with no mortgages so she can get really creative financing on these beautiful properties in excellent neighborhoods.
  • Learn how to use wholesale buyers to bird dog for you, build your lead base and make even more money for you by buying the properties from you after you get them under contract. This is one of Kathy Kennebrook’s favorite techniques for making money quickly and easily in the Real Estate Investing business.
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Image by Kelly Alpert from Pixabay

  • Learn how to find your personal dream home in a lovely neighborhood with no cash out of pocket and no credit. Your family will love you for it!
  • Learn to recognize the difference between a motivated and a non-motivated seller and end the conversation quickly with a non-motivated seller so you don’t waste your time.
  • Learn how to make the deal on the phone before you ever go see the property. Kathy Kennebrook knows how important your time is.
  • Learn how to use 24 additional marketing techniques that are some of Kathy Kennebrook’s personal favorites to build your lead base and let even more motivated sellers know you buy and sell houses.
Kathy Kennebrook developed these strategies and systems as tools for her own Real Estate Investing business, and now Kathy Kennebrook is going to share them with you, the Real Estate Investor in order to help you grow your own business. Kathy Kennebrook explains to you step by step how to build your Marketing System, and how to track your mailings, your sellers and your deals to make the highest profit possible in your Real Estate Investing business.

For information on these amazing strategies, take a look at Kathy Kennebrook’s Marketing Magic System at her website- www.marketingmagiclady.com

The Effects from Covid on Reverse Mortgages

By Edward Brown and Mary Jo LaFaye

With the Covid crisis still looming, much attention has been focused on conventional loans where monthly mortgage payments are required. Recently, laws have been passed on both local and national levels to ensure homeowners are not evicted for non-payment on FHA loans.

Relatively little attention has been geared toward reverse mortgages during the Covid virus. Why is that? At first glance, the simple answer is that no monthly payments are required for reverse mortgages; thus, there is no risk for a foreclosure for non-payment of a mortgage. However, one needs to go deeper to understand that there could be a potential risk to the homeowner of losing their house in certain circumstances but for the foreclosure moratorium.
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Image by fernando zhiminaicela from Pixabay Under normal circumstances, the borrower on a reverse mortgage does not have to worry about foreclosure by the lender because no monthly payments are required; the loan balance just keeps increasing as interest accrues over time and is only required to be paid back upon the death of the last remaining borrower, move out by the borrower, or death of the non-borrowing spouse if the borrowing spouse predeceased them. The borrower’s only requirement for yearly payments are real estate taxes and insurance, HOA dues if applicable, plus maintenance and utilities. If the borrower fails to pay these, technically, they are in default and the loan may be called. This could lead to a foreclosure. In addition, the house may not be left vacant or abandoned. For those borrowers who take a lump sum reverse mortgage and whose income is estimated to be too low to maintain the real estate taxes and insurance, they may be required to have a Life Expectancy Set Aside [LESA]. LESA is similar to an escrow account that is set aside for future real estate taxes and insurance and is based on the life expectancy of the borrower. These future expenses are deducted from the lump sum provided by the reverse mortgage company and held by them. The funds in the LESA become part of the loan balance once the lender disburses them to pay the property charges on behalf of the borrower. Thus, those borrowers who have LESA, for all intents and purposes, would not typically face foreclosure during their expected lifetime.
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Image by Olga Lionart from Pixabay
Many conventional borrowers have requested deferments from their lending institution as they fell on hard times with the loss of income during Covid. The need for deferment requests are all but eliminated for reverse mortgages.
There has been a tremendous push toward applying for reverse mortgages by homeowners. There are many reasons for this; historically low interest rates mean that a borrower can obtain a much larger reverse mortgage, as the interest that gets added to the mortgage every year is less than in a high interest rate environment. Thus, the lower the interest rate, the better it is for the homeowner and, consequently, the less risk for the mortgage company. In addition, many older homeowners have lost their job during the virus, and their largest retirement asset, by far, is their home equity from which they can draw upon. These same homeowners not only may not qualify for a HELOC [Home Equity Line of Credit], they may not want them after considering the benefits of a reverse mortgage (HECM) vs. a HELOC. For one, HELOCs require monthly mortgage payments. In addition, unlike a reverse mortgage (HECM), the bank can freeze [or reduce] the HELOC line and not allow access to it. This puts the homeowner in a precarious position of having debt against their property [as the HELOC is recorded against the property for the maximum potential draw of the line] without any benefit. Such was the case during The Great Recession in the mid-late 2000s when $6 billion of HELOC credit was frozen in June of 2008, and the freezing continued for some time. Why? The answer lies in the fact that the fastest way for a bank to shore up its balance sheet is to freeze HELOCs, so they do not have to set aside reserves. During The Great Recession, banks were facing write downs and write offs of loans as the loans that they had previously written took a downturn when borrowers, during the credit crisis, were unable to pay their mortgage. When a bank makes loans, they use depositors’ funds. The government requires reserves [loan loss reserves] be set aside to ensure the return of those depositors’ funds. If a bank has existing loans outstanding, they cannot just call in those loans [unless borrowers default]; however, a HELOC is a “potential loan” as the loan technically only exists as the borrower draws upon it. In this situation, if they freeze [or reduce] the line, the bank has not lent the money yet and can stop it before the borrower accesses the money that was available to them.
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Image by Queven from Pixabay
Most major banks have seriously curtailed the issuance of HELOCs during the current Covid crisis, and those that continue to offer HELOC’s have imposed stringent qualifications to borrowers.
Many borrowers are realizing reverse mortgages offer advantages over HELOCs in this regard. There are limited income and credit qualifications to obtain a reverse mortgage. Reverse mortgage (HECM) lines of credit cannot be frozen or reduced, and, since there are no monthly mortgage payments, the risk of foreclosure [even after the moratorium] is slim. A new situation has arisen due to Covid and that has to do with nursing homes. Once considered an alternative to in-home care [which is usually two to three times the cost of a nursing home], many stories have been published about the increase in deaths surrounding Covid and older Americans in care facilities. Most people would like to be in their own home instead of a care facility given the choice, but, unfortunately, many people cannot afford the [around the clock] care required to stay home and be cared for. Loved ones, especially during the virus, are looking for a way to keep their elders in the safety of their own home and receiving the quality and quantity of care they needed. Many are looking toward a reverse mortgage to fill this need. Many people have enough equity in their homes, especially as real estate has tremendously rebounded since The Great Recession, to allow them a large enough reverse mortgage to afford the costs associated with in-home care.
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Image by Tumisu from Pixabay The National Reverse Mortgage Lenders Association [NRMLA] reports that there have been significant increases in draws [on the HECM reverse mortgage line of credit]. Those retirees who lost their part time jobs and need to make ends meet, helping family affected by Covid, and those who are just generally concerned about their future finances. NRMLA states there has been a 55% increase in the number of draws and 14% in the size of the draws. In fact, they notice that some borrowers who had never previously drawn on their line of credit are fully drawing the line now.
As Covid gets more impactful on the economy and on peoples’ lives in general, we should expect reverse mortgages to grow, and now seems to be the most opportune time to obtain one – before interest rates increase.

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Edward Brown

Edward Brown currently hosts two radio shows, The Best of Investing and Sports Econ 101. He is also in the Investor Relations department for Pacific Private Money, a private real estate lending company. Edward has published many articles in various financial magazines as well as been an expert on CNN, in addition to appearing as an expert witness and consultant in cases involving investments and analysis of financial statements and tax returns.

Rehabbing Your Way to Millions Part II

By Kathy Kennebrook (The Marketing Magic Lady)

Here are some ideas I implement in my own business when we rehab a house to get it ready for resale, lease option or owner financing. These are some really great inexpensive ways to get your home sold quickly!

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Image by midascode from Pixabay

  1. Pay attention to the exterior, put in new lawn and nice plants. Curb appeal counts!! If you can get your prospective buyer’s interest from the onset, you are that much closer to the sale of the property.
  2. Paint the exterior with two to three warm inviting colors. Add shutters if the exterior looks drab. Make sure the gutters and roof are in good shape.
  3. Make sure the front door is in excellent condition. This is part of your buyer’s first impression of your home.
  4. Paint the interior in neutral colors and paint the trim a different color than the walls. Make it look warm and inviting. We get compliments all the time from our buyers about the neutral colors. They will be able to match their furnishings easily when you use neutral tones.
  5. Pay attention to the kitchen and baths and make them as appealing as possible with as much counter space as possible. These are the two main areas of the home that really count, so spend your extra rehabbing dollars on them.
  6. Put in a Jacuzzi tub and rain shower head even if it’s a lower dollar home. The extras will make your home sell much more quickly since other homes in the same price range likely don’t have these extra features.
  7. Pay attention to smell. Does the home smell inviting when you walk in? Use a neutral air freshener in the home to keep it fresh.
  8. Use custom door knobs on closets and bedroom doors. Also use rocker switches for the light switch covers.
  9. Use crown moldings around the ceilings. This is an inexpensive feature that will make your home really “pop”.
  10. Use a decent grade of carpeting, tile, or laminate or wood instead of vinyl flooring in the home, even if it’s a lower dollar home.
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Image by midascode from Pixabay

I believe in these ideas that will make your home stand out from all the others in the same price range. These are all ideas that will make your house sell much more quickly than others in the same price range and your buyer’s won’t argue about the price you are asking for the property. A lot of the time, you will get a higher offer than your asking price if your home is really gorgeous.
Just remember that the longer a house sits on the market before selling, the more it costs you in holding costs like mortgage payments, insurance, lawn care, water and electric. It is absolutely worth spending a couple of dollars more on the front end in order to get your homes sold quickly even if the market is sluggish.
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Image by Alexander Stein from Pixabay

If you decide to list the property with a Realtor I suggest paying a higher commission than is normally offered in your area. For example, if a typical commission is 3 percent, then offer a 4 ½ percent commission on a full price offer. This will make your Realtor work much harder to get your home sold first. This is one way to automate the selling houses part of your business. We have been working with the same realtors in our business for many years now. You can also run ads in the online newspaper, use social media and hold open houses to get your property sold. Make sure you produce flyers and post them in grocery stores and anywhere else a potential buyer will see them. You can also put an insert in your local shopper guide. Many potential buyers will see your property for sale. And don’t forget to use lots of signage to get your property sold quickly.
Always make sure you implement multiple ways to sell a property. You want to have at least three different marketing techniques in place to sell your home quickly.

For more information on selling homes quickly and finding even more motivated sellers, make sure you visit Kathy Kennebrook’s website at www.marketingmagiclady.com

LEARN DIRECTLY FROM KATHY KENNEBROOK AT REALTY411’S VIRTUAL WEEKEND INVESTOR EXPO, CLICK HERE!

Billd + UCC – Get Materials, Pay Later

Realty411 wants to ensure their readers have access to creative solutions to enhance and grow their real estate investment business.

One of the ways investors and contractors can maximize their resources in through the use of calculated leverage, both in financing real estate, and at times, the materials needed to rehabilitate the property. Adding value through well-thought-out updates, new appliances, upgraded flooring, trendy paint colors, and environmentally-friendly landscaping will add appreciation — leading to profits for those willing to put in the time, risk and capital. Recently, Universal Commercial Capital, one of Realty411‘s most trusted finance sponsors, partnered with Billd to offer contractors and investors up to 120-day financing for materials. For futher information, please visit: https://go.billd.com/universal-commercial-capital
Billd plus UCC

NEW: Legal Webinar for Investors/Brokers

Dear Realty411 Reader;

As real estate investors, active landlords, and realty professionals, we know how crucial it is to have direct access to experienced legal experts.

Because we are always striving to bring our readers and members value and amazing connections, we have developed a special online event on this very topic.

You are invited to join a free live 30-minute webinar sponsored by Realty411 explaining just how to obtain affordable access to high-quality attorneys and law firms.

Wednesday, September 9th at 6pm, RSVP at https://realty411legalservices.eventbrite.com

  • Have ever wanted to ask an attorney a question? Learn your rights and get expert advice –and not receive a bill in the mail?
  • Is your Will, Living Will, Healthcare Directive and Durable Power of Attorney in place and up to date? If not, we will show you a simple way–without the high price tag.
  • Do you own a business and worry about the cost of defending yourself against a lawsuit? Or just need advice to make better personal or business decisions?
  • Would like to have unlimited access to an attorney for any legal situation, no matter how small or complex?

Realty411 Special Online EventAt this special online event we will share a proven, simple way to do all of this and much more –affordably and reliably.

Feel free to also share this link with business associates, friends, and family members.

We appreciate you being part of our Realty411 network, and we know you will find this information to be valuable.

Click here to Register for September 9 at 6pm: https://realty411legalservices.eventbrite.com

CA Rehabs and ADUs are hotter than ever, EVEN in a pandemic

Dear Realty411 Reader;

This year has been like something we’ve never seen, like a clip right out of “The Twilight Zone.”

We’re not even sure Stephen King could have made this story up, but here we are in the midst of a pandemic — and the crazy thing is, buying and selling houses is still HOT, HOT, HOT.

Take it from our friend Mentor, Alton Jones. He’s a 34-year LAPD Veteran, who when he grew tired of dodging bullets, turned to rehabbing homes in the CA area part-time… and is now running a multi-million-dollar business…finding, fixing and flipping houses.

In the past 10 years, he’s learned a lot of tough lessons and has become one of the nation’s leading experts flipping houses for a profit using his team to successfully rehab and sell hundreds of houses in this time.

Alton Jones RehabstoRiches digitalThis coming September 18th – 20th, he’ll be conducting his Live, Virtual workshop where he’ll be teaching students:

  • How to Find the Good Deals You Keep Hearing About
  • Ways to Purchase Properties Without Using Your Own Money or Credit
  • How to Negotiate with Sellers
  • What to Look for When Inspecting a Property
  • How to Systematize and Automate the Rehabbing and Selling Process to Make It Faster, Easier and Safer
  • How to Make A Scope of Work, Materials List and Schedule Like a Pro
  • Where to Find the Best Contractors and Sub-Contractors
  • How to Flip Houses with Your IRA
  • How to Sell Your Houses FASTER Than Other Investors and For More Money
  • ALL THIS AND MORE, CLICK HERE!

So, if you’ve always wanted to flip houses in the CA area, but were afraid to risk losing money OR if you’ve always wanted to FIRE your boss and have the freedom to work from anywhere, even on vacation, Alton’s the guy to show you.

As part of his curriculum, he’s incorporated his latest and hottest rehab strategy, modifying existing structures into ADUs (Accessory Dwelling Units). ADUs have become all the rage in CA in just the past 2 years. Think garage to In-law suite.

Alton will show you the many ways he’s been able to navigate the treacherous waters on the ADU permitting process which can affect your buying decisions and understanding the rules that can make you lots of money or can cost you tens of thousands of dollars.

If you’re in the market in the CA area, this is a must attend event! Set aside September 18th – 20th and join Alton from the comfort of your home for this event!

Registration is only $547 for the 3 days, and you can fill the room with all the family and friends you wish — get going and be creative, because that’s what it’s about in this business.

The virtual platform has limited “ticket” capacity, so register right NOW, so you won’t have to miss it!

To your success,

Linda Pliagas, Publisher
Realty411.com & REI Wealth

UBTI and Mortgage Debt Funds

By Edward Brown

According to Investopedia, Unrelated Business Taxable Income [UBTI] is income regularly generated by a tax-exempt entity by means of taxable activities. This income is not related to the main function of the entity and prevents or limits tax-exempt entities from engaging in businesses that are unrelated to their primary purposes.

UBTI greater than $1,000 is subject to taxation. For 2019, the highest tax rate was 37%.
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Image by Gerd Altmann from Pixabay

Most forms of passive income, such as dividends, interest income, and capital gains from the sale of capital assets, are not treated as UBTI.
Many investors use their IRAs to invest in Mortgage Debt Funds [MDF]. MDF lend money similar to a bank where they take a deed of trust as collateral for the loans they make to borrowers. Typically, income derived from MDF are not subject to UBTI even though the income derived at the MDF level is not passive in and by itself. The IRA investor, however, is a passive investor; consequently, it is not usually subject to UBTI. There are times, however, when this is not so. Ways that UBTI can be triggered for the investor in a MDF can involve a few different scenarios; if the IRA borrows on margin to purchase the MDF; if the MDF borrows within itself to generate income [called a leveraged MDF], or if the MDF ends up foreclosing on too many assets and the IRS treats the MDF as a dealer in real estate. [This last risk is relatively small, as most MDFs would not be treated as being in the business of buying and selling real estate by the IRS under normal circumstances]. The first risk [the IRA borrows to invest in the MDF] is also not a normal risk, and the investor has control over this by not borrowing to invest in the MDF]. It is the second risk that is the main one, as the MDF controls how much [if at all] it borrows.
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Image by Thanks for your Like • donations welcome from Pixabay

Most MDFs that use leverage usually center around attempting to enhance its yield to investors. If the MDF can borrow from a bank at 5% and lend it out at 8%, there is a 3% arbitrage in favor of the MDF; however, this may possibly put undue risk in its portfolio – depending on how much leverage is used and the bank covenants required to obtain this leverage. In addition, for those investors in the MDF who use their IRAs [or 401(k)s, pension, or profit-sharing plans], this leverage may subject the income derived to create UBTI.
Certain key factors for the investor’s IRA are; how much the IRA has invested in the MDF [because the first $1,000 of UBTI is not taxable to the IRA, the income derived by the MDF, and how much leverage was used to produce that income. In addition, it is important the length of time that leverage was used, as the UBTI will be calculated using a formula. For example, Chart 1 shows an IRA investor having $100,000 in a MDF generating a rate of return of 6.5% [without leverage] will not have its $6,500 income subject to UBTI as no leverage was used. If the MDF chooses to leverage the Fund 50% [50% investor funds and 50% bank funds] for the entire year and can borrow at 5% and invest that portion at 8%, the net income to the IRA [after subtracting the bank interest expense and UBTI tax ] would be $8,760. chart 1
Many IRA investors may not feel that the extra $2,760 earned in this example is worth the risk. When a real estate syndication goes bad, it is usually only for one reason – leverage. If no leverage is used, then, usually, the only way for a real estate investor to lose substantially most or all of his/her investment in these types of investments [be they REITS, Limited Partnerships, Limited Liability Companies, etc.] is if the real estate taxes associated with the underlying real estate are not paid. When leverage is used, the banks have first priority over the assets. Simply, the more leverage that is used, the riskier the investment.
It is important for those investors using their retirement savings to invest in assets that can produce UBTI to ask the manager how much debt/leverage is used in the investment. A small amount of leverage is not usually taking on undue risk, especially if that leverage is used sparingly. Mark Hanf, president of Pacific Private Money, says that he likes to use a small amount of leverage, and on a very short term basis for his MDF for specific reasons; mostly, to help fund short term loans in his Fund when he is expecting payoffs on other loans or anticipated investor money flowing in. As soon as payoffs or investor money comes in, he immediately pays down line of credit [leverage]. This creates the benefit of having the ability to close deals that he might not otherwise have been able. The short-term nature of this leverage does not usually create enough UBTI income to concern the retirement investor. In addition, the short duration of the leverage puts his Fund at minimal risk; however, since the rate of interest to obtain the leverage is less than the income derived from it, his Fund still benefits from a small amount of positive arbitrage.
The retirement investor would be wise to look for Funds that conservatively use leverage in their MDF to avoid UBTI as well as undue risk. In addition, the investor should calculate the anticipated UBTI ahead of time to determine how much should be invested, as only the first $1,000 of UBTI income is tax free; The investor can then decide the risk reward of investing in a MDF that uses leverage.

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Edward Brown

Edward Brown currently hosts two radio shows, The Best of Investing and Sports Econ 101. He is also in the Investor Relations department for Pacific Private Money, a private real estate lending company. Edward has published many articles in various financial magazines as well as been an expert on CNN, in addition to appearing as an expert witness and consultant in cases involving investments and analysis of financial statements and tax returns.

Rehabbing Your Way To Millions Part 1

Copyright: merznatalia / 123RF Stock Photo

By Kathy Kennebrook (The Marketing Magic Lady)

In just about any real estate market I believe that there are a lot of great ways to make a fortune in real estate and one of those ways is to rehab and sell properties quickly. This is a strategy I implement on a daily basis in my own Real Estate Investing business.

There are some excellent resources for you to use to find vacant ugly properties to rehab and sell in virtually any price range. One of those techniques is to simply use targeted direct mail campaigns like I do to find motivated sellers of ugly vacant properties or estates.
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Image by Manfred Richter from Pixabay

This is a great way to find highly motivated sellers who need to sell quickly and there are great deals to be made for pennies on the dollar. Remember, your profit is made when you buy a property. Another strategy I use to find the owner of vacant ugly properties is to mail to a list of property owners with delinquent taxes that belong to out of county or out of state owners. These lists are pretty easy to come by and I offer resources for these mailing lists and others when you invest in my Marketing System. Check out my website at www.marketingmagiclady.com.
Another way to find great deals with ugly vacant properties is to work with the REO departments of your local banks. REO mean real estate owned properties. These are ugly vacant properties that the banks have taken back for non-payment of the mortgage.
These banks are generally selling properties for forty to sixty cents on the dollar in order to get rid of them quickly. Generally speaking the banks want to get these ugly houses out of their inventory since banks are in the money business, not the house business. And there are more houses available through these resources than ever before due to our current real estate market situation.

Handshakes with customer after contract signatureCopyright: alexraths / 123RF Stock Photo

You do need to be careful about the properties you are buying since you want to buy houses you can resell quickly, so there are some specific parameters I would suggest you follow. Here are examples of houses I would suggest you stay away from buying. 1. Houses on busy streets 2. Houses in war zones 3. Houses with only two bedrooms or tiny bedrooms 4. Houses needing more rehab than you can handle (like burn-outs) 5. Houses which are functionally obsolete 6. Houses on postage stamp lots 7. Houses near or across from commercial areas 8. Houses near or across from businesses or schools The whole idea is to find houses you can rehab quickly and sell at just under full retail or even more than full retail in order to sell them quickly, so you need to make sure the numbers work in order for you to get the profit you are looking for from the deal.
There are also specific things you want to do to make your house stand out from all the others in the same price range in order to get your house sold quickly; like really making kitchens and baths stand out, and adding inexpensive upgrades that homes in the same price wouldn’t normally have.
Some of these upgrades might include nicer hardware like faucets and showerheads, tile in the showers, nicer kitchen appliances, etc. Also make sure your house looks clean and attractive from the exterior. There are lots of inexpensive ways to accomplish this. These strategies will make your house stand out to the potential buyer and get it sold much more quickly.
For more information on finding motivated sellers for your real estate business and getting your houses sold quickly for more cash, make sure you visit Kathy Kennebrook’s website at www.marketingmagiclady.com. While you are there be sure and sign up for my Free monthly newsletter! Also be sure and check out Rehabbing Your Way to Millions Part II

LEARN DIRECTLY FROM KATHY KENNEBROOK AT REALTY411’S VIRTUAL WEEKEND INVESTOR EXPO, CLICK HERE!

10 Habits of Successful Real Estate Investors

By Russell Barneson

If you’re an aspiring real estate investor, building good habits will be the core foundation to your success.

From the moment you rise to the time you go to bed, outlining your day will make you more efficient and more effective at your job. Here is a game plan to implementing habits to develop to put you on your path to achieve your real estate investment goals.

Having a Schedule

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Image by Tumisu from Pixabay

Having a daily routine of planned activities will help you get into a rhythm. Waking up at the same time, going to the gym daily and even planning your meals are great for building structure.
Setting a schedule will help you clear your mind, giving you laser focus.
The side benefit of such a structure is you will not be worrying about whether you forgot to do something. There are many scheduling, CRM and organization tools you can install on your phone and computer, making it easier than ever to stay organized. These tools will send you reminder messages so you don’t miss an important meeting or appointment.

Find a Niche

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Image by Clker-Free-Vector-Images from Pixabay

There is an ocean of property types and investment strategies out there.
The world is a complicated place, finding a niche helps simplify life.
Pick one type of property or strategy to invest in; this will give you an identity and make you an expert in the niche you choose. For example, if you work in rehabbing single family homes in a certain area, over time you will become an expert in this industry and will know what to look for in regards to the local market.
Developing strong relationships with property brokers, contractors and lenders will be beneficial to your success.
For example, a great relationship with a property broker may result in access to insider pocket listings unavailable on the MLS. Go with what you know! Try to stay away from projects outside your niche as this can become time consuming and bring on unnecessary risk.

Settings Goals

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Image by Megan Rexazin from Pixabay

Great real estate investors set short and long term goals. For instance, a long term goal might be turning over 1 fix and flip every month or earning $200K profit per year. A short term goal might be going to the gym every 2 days for a month. Humans thrive with goals, having a target to aim for will help you orientate yourself towards a brighter future and help you avoid complacency.

Persevere Through Down Markets

Real estate markets, like all markets, are cyclical. Like a surfer, learn to ride the highs as well as the lows.
Position yourself to withstand an unexpected downturn in the real estate market as it is inevitable.
And don’t be discouraged if you have a few bad years, stay positive and find ways to persevere.

Go to School

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Photo by Pixabay from Pexels

Getting higher education is a valuable tool. Becoming more knowledgeable could open up various job opportunities throughout the real estate industry.
People with degrees often get promoted and have higher incomes than those without.
According to APLU.org, high school grads earn 62% of what a college graduate earns.

Diversify

Rule No. 1: Never lose money. Rule No. 2: Never forget rule No. 1. – Warren Buffet
The number one rule of investing is preservation of capital. The easiest way to achieve this is through diversification. Don’t put all your eggs in one basket and consider partnerships if necessary to diversify into multiple projects. This will balance out your portfolio in the case one of your assets is underperforming.

Patience

Patience is a virtue. Real estate markets have been around for eons and will always be cyclical.
What is valuable today is worthless tomorrow. Avoid buying at the top of the market, and try getting into up-and-coming neighborhoods, or buying when you think a recession is at the bottom.
Therefore, don’t chase deals. Have cash reserves ready for a drop in the market, in order to capitalize on bargain deals.

Work Smarter not Harder

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Know your priorities and limitations. Be efficient and do one thing well, outsource the tasks you struggle with. Don’t scoff at the idea of getting some outside help. When blocked on something ask for feedback. Not a web developer? Don’t try to build everything yourself. Trim the fat and focus on your money makers.

Create Passive Income

Creating passive income helps you leverage your time and is one of the most powerful income generating strategies in the world. If you have a solid rental business setup and organized, you will have a lot more time to focus on developing other businesses or living a more fulfilling life.

Hire the Right Team

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An expert is a person who has made all the mistakes that can be made in a very narrow field. – Niels Bohr
Paying employees a little more than competitors can be beneficial in the long run. Hiring competent people to make difficult decisions on your behalf will not only benefit your business but also give you more time to do the things you love. Additionally, turnover in any business can be costly due to the training time for new employees, so it’s best to find great employees and stick with them.

About the Author

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Russell Barneson runs Sales & Marketing at Crescent Lenders and is a real estate investor and operator of his own vacation rental business. He is passionate about the topic of real estate investing and helps real estate investors from across the USA obtain private money financing. Having the experience of running and operating a real estate business himself, as well as helping other investors get capital for their projects, gives him unique insights. Russell is a sports fanatic and in his spare time he loves to travel, surf, play sports, and have the occasional beer. For more information, visit: https://www.cresentlenders.com

High Performance Success Virtual Summit

Hello, Come Join Us at the High-Performance Success Summit on August 22nd and 23rd 2020. The High-Performance Success Summit is dynamic event taught by leaders in every field. Learn from the Top Real Estate and Business Experts on how to implement new business-critical strategies and ideas to boost your Small Business!

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Here are the updated topics for the event:
  • Top 3 Secrets Of Raising Private Money
  • How To Attract More Motivated Sellers and Stand Out In A Crowded Market
  • How To Find Real Estate In Under Six Minutes
  • Top real estate strategies for the new economy even if you have little or no money
  • Negotiation Riches – Stop Losing Thousands on every deal!”
  • How Develop Beast Mindset, Habits and Belief System
  • 5 Steps Process on how to Network with Influencers
  • Get Organized, Get Customers, Get Paid
  • How Create Your Own Virtual Events
  • Networking with Infuencers
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Click the link below to see our full line up of Business and Real Estate experts that will be speaking at the High-Performance Success Summit Virtual Summit on August 22nd and 23rd, 2020

Reserve your seat today http://hpssuccess.com/lp

P.S. I can’t wait to see you on the inside, Join Us! http://hpssuccess.com/lp Sincerely, Jason Burke CEO of the High Performance Success Summit Phone number- 702-300-6690